Atom Thought

FEBRUARY 18, 2010

Which also opens another topic of discussion- Mobile Strategy for Buzz will define the way forward!). There is a reason why I say this: At an early stage , a few years back, Google added Maps as an important element in it’s overall strategy, and licensed data from TeleAtlas and NavTeq. respectively. Can this beat Linkedin?

Google 157

Google Flickr Yahoo Microsoft 157

Atom Thought

JANUARY 18, 2010

Small search engine marketing companies that have diversified into training. The small search engine marketing companies/small didgital agencies- have very restricted intellectual capital and exposure.Many of them can make you believe that digital marketing or even social media. marketing is 90% search engine optimization.

Social Media 153

Social Media Training Case Study Course 153

Atom Thought

NOVEMBER 23, 2008

On a similar note how many PC companies have told us/educated us (through their print ads, TV ads or roadshows) exactly how can PCs improve the child’s knowledge or educational perfromance? How many PC companies have a specific customised PC for children (between the age group 11-18 years)? Mobile Marketing!

Marketing 100

Marketing Education Collaboration Exercises 100

Atom Thought

MARCH 16, 2009

Both these activities do not entail huge investments- but do entail meticulous planning and long term strategy to be able to graduate from listening to engagement and then to conversion.

Social Media 113

Social Media Crowdsourcing Marketing Survey 113

Atom Thought

SEPTEMBER 16, 2011

I tried creating an infographic to show the ebay strategy based on my understanding and you can understand how the recent buy-outs by ebay are starting to make sense. The question, after having read the above, is Are Indian eCommerce companies thinking on these lines yet? Let’s look at the buy outs first: 1. Where.com – Over 1.2

Open Source 214

Open Source Retail Mobile Comparison 214

Atom Thought

APRIL 22, 2010

Showcase your company through a multimedia enabled microsite Free. The Story and Strategy of Money Portals in India Google Buzz- Is there a hidden agenda? Don’t wait for candidates to apply- bixee’s smart match technology will push matching candidates in seconds after posting a job. whether they receive any CV or not.

Repository 145

Repository comScore Price LinkedIn 145

Atom Thought

FEBRUARY 7, 2011

Google attempting to buy Groupon at USD6B is just one sign that signifies the importance of a local strategy/portal. There were deals sites before Groupon also, but the hyperlocal strategy made it a winner). Equally important is the online user behaviour which is tilting in favor of local. Will 'Technology' Survive the Recession?

Buy 170

Buy Issues Sites Education 170