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On Weirdoes, The Long Tail, Seth Godin And You

Twist Image

On Page 16 of the business book, We Are All Weird , by one of the world's foremost authorities on business, marketing and leadership, Seth Godin (best-selling author of Purple Cow , Linchpin , The Dip and countless others), it becomes abundantly clear that the business world as we know it is gone. In one generation.

Quantcast 103
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Compete Responds To Criticism

Dave Fleet

The consumer metrics that panel companies provide are based on statistically-derived estimates that are derived from a representative sample of consumers; in this instance, the behaviors of the sample are weighted and extrapolated to represent the entire internet browser population. Here’s the post* [link].

Compete 277
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5 Reasons Social Media Measurement is Making You Lie to Yourself

Convince & Convert

Social media measurement causes unsavory (and ineffective) marketing behavior because unlike the rest of our marketing key performance indicators, social media metrics are out there for anyone to see. Nice analysis on it from Ian Lurie over at Conversation Marketing ). I see five. We may not like it. Play Your Own Game.

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The New Writer’s Guide to Evaluating Websites for Guest Posting Opportunities

ProBlogger

Almost every article written after the infamous Panda and Penguin updates has suggested guest posting as a viable and effective technique to increase authority with search engines, improve organic search visibility, generate leads, and build authorship. Try Compete, Quantcast and Alexa, but be aware that none offer completely accurate data.

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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. It’s my birthday and I have some great news! Want the trends, news, and findings too?

Marketing 264
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ViperChill Monthly Report 4 (My 1st National Press)

Viper Chill

Reply Glen says: February 3, 2010 at 10:20 pm Hi Ian, I ran a company from 2007 – 2009 which I ran all of my income / taxes through. Alexa is quite skewed towards the IM niche as a lot of marketers have the toolbar installed on their browser and then visit this site. You could say that we prefer signal over noise.

Report 64
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38+ Cool Social Media and Web Tools and Reviews

Webbiquity SMM

CommerceTools uses cloud-based technology to help companies streamline the distribution of products, supplies, services and content to individuals or groups by simplifying and automating order and fulfillment processes. The 5 Best Free Tools For Making Slick Infographics by Fast Company. ALOT. ** 5 STARS. ShortStack.

Review 200