article thumbnail

What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

Other than your company’s website, most mentions were likely in well-known online news sites or trade industry publication sites. Alterian SM2 Freemium. This tool is fast, easy to use, and offers a useful set of filters for finding mentions of a company or topic in specific types of social interaction (e.g.

SM2 202
article thumbnail

Social Media Success Starts with Listening

Webbiquity SMM

A common mistake in social media is that companies will dive right in, setting up a Twitter account or Facebook page and blasting out tweets and status updates about their latest company news and new product announcements—and then wonder why their Twitter following isn’t growing and there’s no interaction on their Facebook page.

SM2 189
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Four Ways to Measure Social Media Marketing Results

Webbiquity SMM

The prospect or buyer likely had several other exposure points to your brand prior to that click (visiting your booth at a trade show, hearing someone from your company speak, seeing an ad, reading about your firm on a blog or an industry trade press article or analyst report, etc.). Influence: a.k.a. Share this on LinkedIn.

SM2 187
article thumbnail

Best Social Media Monitoring Tools

Bill Hartzer

This social media monitoring tool is not only for hotels, you can track and monitor your brand, your company, and you reviews about your company and your company’s products. Utilizing the truCast product, companies can listen in on what is being said about their brand online.

Cymfony 152
article thumbnail

3 Reasons To Dig Deeper In Social Listening

Convince & Convert

For example, the benefit of using a professional tool such as Alterian SM2 is that it shows the distribution of conversations across all channels. The focus is not on the company’s message, but on the needs of the customer and their community. Don’t forget to search for your competitors, and your industry at-large.

Alterian 127
article thumbnail

The Trouble With Social Media Listening

Janet Fouts

Scout Labs , Attensity or SM2 with the eager and genuine intent to start listening for their product or brand. Sure, you should listen for mentions of your brand, your product and your name, but beyond that you need to be looking for ways to engage people on topics related to your industry and your own interests. Creating conversation.

article thumbnail

The Nifty 50 Top Women of Twitter for 2011

Webbiquity SMM

Jenara is an Asia-based filmmaker, organic farmer, and freelance journalist for Fast Company magazine and CNNGo, as well as a Harvard and Berkeley grad. Connie is the Community Strategist for the Alterian (formerly Techrigy) SM2 social media monitoring platform. Jenara Nerenberg. Connie Bensen. Eileen O’Brien. EileenOBrien.

Twitter 279