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Social Pros 17 – Maria Ogneva, Yammer

Convince & Convert

This episode features Maria Ogneva of Yammer. The RSS feed is: [link]. Before we get rolling, I will thank our sponsors, which includes my company, Argyle Social , developers of social media management software used by all of today’s brightest social marketing stars, including our guest today, Maria Ogneva from Yammer.

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Tired of All-Hands Meetings? Try an INTERNAL Unconference

Social Media Strategery

We established the hashtag that we would use when blogging or Yammering about the Uconference. To address this, we decided to use both Yammer and Adobe Connect , allowing chatting and live audio/video. platform – hello.bah.com. From here, we coordinated all our planning and outreach efforts. Everything was falling into place.

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Learn to Walk Before You Run | Social Media Strategery

Social Media Strategery

That’s why I love a tool like Yammer. Yammer is a microblogging application similar to Twitter, only it’s focused on businesses. Sending a message using Yammer is a combination of sending IMs and sending questions to email distribution lists. Not every user base is ready to just jump right in and use a wiki.

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Let Luck Be a Lady: Attending blogworld 2008

Social Media Strategery

bwe08 101 bah best practices blog boozallen booz allen buy-in change management communications community conference DC DHS E20 education enterprise 2.0 web20 wiki Meta Register Log in Entries RSS Comments RSS WordPress.org © 2010 Social Media Strategery. Managing Your Time While Managing Your Social Media My Gov 2.0

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Justifying Social Media to the Big Wigs

Social Media Strategery

I walked them through how to use both RSS feeds and del.icio.us , and showed them how they could use simply tag their relevant media coverage using whatever tags and descriptions made sense to them. They could then create an RSS feed for those tags that is placed onto their internal Intranet site. Add RSS feeds to your website.

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Looking Back at My 2009 Social Media Resolutions

Social Media Strategery

I was rarely able to carve out an hour a day to read and comment on other blogs, discussion forums, online communities and books. We all face these competing priorities, but we also have to make community participation and professional growth a priority as well. In 2010, I hope that I’m able to turn this into reality.

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I Started a Blog But No One Cared | Social Media Strategery

Social Media Strategery

As you might imagine, neither of these conclusions bode well for the long-term health of a virtual community behind the firewall. Include the link to your content in your team newsletters, meeting agendas/minutes, email signatures, briefings, Yammer messages, and any other communications vehicles you use. Cross-promote.

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