Webbiquity SMM

MAY 10, 2011

Promote white papers / eBooks / reports for lead generation. Use “ads&# in your blog sidebar, and in-post text links where appropriate, to drive visitors to your white paper or other gated content download pages. Generate webinar registrations. Highlight your company’s community involvement.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Pam Moore

NOVEMBER 29, 2016

Download our 105 Factors Impacting Your Digital Brand white paper. Building a personal brand is not just about creating a shiny social profile, but presenting yourself in the most authentic way possible to your community and audiences in a way that will attract them to you organically. How do you want people to perceive you?

Brands 60

Brands Strategy Small Business Authentication 60

Pam Moore

SEPTEMBER 11, 2019

Fear of damaged reputation. 15 Tips to Zoom Your Brand (white paper). Social Profit Factor Training System + Member Community can help you ignite your online social brand, tribe and business results! These are the same exact strategies we have used with hundreds of companies, big and small. Fear of the unknown.

Social Media 60

Social Media Training Template Templates 60

Convince & Convert

APRIL 20, 2010

Last week, I co-published a white paper with Chris Baggott , the CEO of Compendium Blogware (I’m on their advisory board). The free “Blogging’s Long Tail Approach&# white paper is devoted to describing this notion of blog content breadth, and its impact on search term selection, and search term optimization.

Hitwise 117

Hitwise Content Blogger Consultant 117

Pam Moore

MARCH 16, 2018

There could be many different reasons why your communities are reluctant to engage with you. You earn a reputation for being who you are and the quality and service you deliver. You may have a solid reputation and trust factor offline but are finding it difficult to establish such online. Start your own communities.

Brands 167

Brands Tips Engagement Training 167

Sprout Social

FEBRUARY 22, 2021

If you’re in B2B social, you know it has a bit of a reputation of being kind of dull. Tagging companies and individual people brings them into the conversation, boosts visibility of the shared content and invites others to engage with your community. to drive conversion-focused content like webinars or white papers.

B2B 132

B2B Social Media Hashtag Press Release 132

Convince & Convert

MAY 27, 2010

Let’s say you have a white paper for download on your site. If you use Wufoo to power your forms, you can hook up Flowtown to investigate, score, and sort your form submissions, and then alert you based on custom business rules. I see it as a nice play for CC, but not sure I fully get it. Need to … noodle on it a bit.

Consultant 123

Consultant Metrics Social Media Social CRM 123