Waxing UnLyrical

MAY 15, 2018

While no answer option ranked below 50% for “less important” or “much less important,” the tactics or trends which saw their popularity or usage slipping among respondents for the upcoming year were press releases (34%), white papers (35%) and award programs (39%). Anything is Easy if You Try Hard Enough.

Survey 185

Survey Industry Newsletter Press Release 185

Webbiquity SMM

MAY 10, 2011

Promote white papers / eBooks / reports for lead generation. Use “ads&# in your blog sidebar, and in-post text links where appropriate, to drive visitors to your white paper or other gated content download pages. Again, you can “advertise&# upcoming webinars in your sidebar. Here are 20 ideas.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Writtent Blog

APRIL 8, 2013

Employee spotlight or profile: Like executive letters, employee profiles humanize the company and help strengthen the community around your brand. Company news: Anytime your business has anything newsworthy, it should go out in your newsletter as well as press releases and other venues. 50 Ideas from Mail on the Mark.

Newsletter 111

Newsletter Resources Content Press Release 111

Convince & Convert

DECEMBER 30, 2015

White Papers. Often used to provide robust technical information, white papers are perfect for telling complex stories in a concise format, often appearing as PDFs. This is a great type of content to complement your written information in blog posts and white papers. News Releases and Pitches.

Diagrams 60

Diagrams Posterous Eventful Template 60

Convince & Convert

SEPTEMBER 15, 2015

White Papers. Often used to provide robust technical information, white papers are perfect for telling complex stories in a concise format, often appearing as PDFs. This is a great type of content to complement your written information in blog posts and white papers. News Releases and Pitches.

Types 60

Types Content Diagrams Posterous 60