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10 Reasons Why Your Business Needs a Killer Social Media Strategy

Techipedia: Tamar Weinberg

Through social media, you can find out what online communities your existing customers belong to. And don’t forget that your customers can spread the word for you to these communities. And social media will grow stronger and stronger; I wonder what Web 3.0 Beth Thanks for outlining the points so well. Reply Jay B.

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How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

Don’t shy away from giving your community the information needed to find you elsewhere both online and offline. Let it be posted on every social platform of choice and then watch as it seeds through other communities (which is likely to happen and shows that your marketing is viral). What if you want to offer 10% off?

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What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

The scope of marketing needs to be broadened in view of the new dynamics that have employees, customers and prospects engaged in conversations – horizontally, peer to peer, in some cases even in co-opetition situations. That said, such a broad determination means you can be a social media marketer and not know it.

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An Open Letter to Facebook

Techipedia: Tamar Weinberg

With the initiative for Facebook to be open and to empower businesses to host pages that celebrate their business, offering deals and giving the community the ability to converse directly with the business or entity these pages represent, you forgot about accountability. And now there are Community Pages! Who the heck needs it?

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Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

The point is that consumers now have a more potent aggregate power: someone with a problem can now reach others with the same problem faster, build a community around this shared problem easily, and mobilize lots of people behind the common cause more efficiently. That’s what’s new: a significant leap in efficiency.

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Quantum Entanglements: The Social Media Scandals

Techipedia: Tamar Weinberg

By May 18 , the MetaFilter community dared to ask the same, very unpopular questions Becky and some of her friends had been asking for months. This happened last week on the tightly knit community on Plurk, which has a unique and friendly atmosphere as Tamar described a few weeks ago. Be observant! Did your room just light up?

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Zicam: Loss of Taste and Smell - The Reputation Management Fiasco.

Techipedia: Tamar Weinberg

Think of all the attorneys that do insurance defense work…no friggin’ way could I do that and sleep at night. 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch! Tamar is also the author of The New Community Rules (July 2009).