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Social Media Updates: July

yMarketingMatters

This is great for any business that uses local awareness ads to drive walk-in business as it will help measure the conversion from social or mobile ad campaigns. Check out this demo of the new store locator feature for local awareness ads. In-Store, Meet Mobile: New Ways to Increase and Measure Store Visits and Sales.

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How to Use Pinterest Video to Promote Your Brand

Later

Plus, Video Pins are displayed in a scrollable banner at the top of Pinterest mobile app search results, which is a huge opportunity for brands looking to increase their exposure. They also allow brands to share so much more on the platform, from authentic storytelling to product demos. Source: @tastemade. 9:16, 4:5, 2:3: vertical.

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Everyone Can Now Create Twitter Moments: Here’s All You Need to Know

Buffer Social

It’s a powerful Twitter feature, continuing to help build community as we engage specific topics and events. Currently, Moments can only be created on Twitter’s desktop site (though it should be coming to mobile soon ). Here’s an example Moment from Product Hunt embedded below: Snapchat Spectacles and Circular Video.

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105 Ideas to Add to Your Editorial Calendar

Convince & Convert

Alternatively, you can use quotes from influencers to complement your content—which works particularly well in shareable graphics embedded in your content. Demos are like a show-and-tell for your product or service, and are particularly powerful when combined with user-generated content. Think of quotes as short-form testimonials.

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105 Types of Content to Fill Up Your Editorial Calendar

Convince & Convert

Alternatively, you can use quotes from influencers to complement your content—which works particularly well in shareable graphics embedded in your content. Demos are like a show-and-tell for your product or service, and are particularly powerful when combined with user-generated content. Think of quotes as short-form testimonials.

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