Convince & Convert

SEPTEMBER 14, 2010

The debate on Social CRM (sCRM) could easily become a distraction. As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable. Look here for some clues [link] Do your homework – start here [link] – social CRM is not Advertising 1.0

Social Media 123

Social Media Social CRM Strategy Consultant 123

Convince & Convert

JUNE 29, 2010

The book includes several compelling examples of groups creating and maintaining impressive online collaborations, without a profit motive in sight. Second, that making collaboration more convenient will inexorably cause it to become more commonplace. Shirky is realistic in his assessment of collaborations strengths and weaknesses.

RSS 118

RSS Collaboration Social CRM Consultant 118

Convince & Convert

MAY 4, 2010

In short, collaboration and adoption need to go up and down, not just side to side. There is of course relentless chatter about social media ROI and success metrics. Measuring social media is viable, but not obvious. the ideal environment is one of collaboration and achieving high-level objectives. IT projects.

Social Media 116

Social Media Strategy Consultant ROI 116

Convince & Convert

FEBRUARY 5, 2010

link] Social Email Guy By the way: nice crowdsourcing / co-creation / collaboration Chris Rogers I initially like #3 best, however, not a big fan of the screened back logo – i.e. if #3 was a bit less busy, it would be my favorite. Thanks for your help! I also picked 3 because there was no 4. 2 many words I guess?

Disqus 109

Disqus Social CRM Patterns Consultant 109

Convince & Convert

AUGUST 19, 2010

A collaboration between RESMARK Systems (a provider of hospitality software), Western River Expeditions (an adventure tour company), Compendium (provider of corporate content creation software), and ExactTarget (provider of enterprise messaging software) shows how this can be done day-to-day. It turns advocates into volunteer marketers.

Social Media 140

Social Media Strategy Tourism Social CRM 140

Convince & Convert

JUNE 11, 2010

We are thrilled to be collaborating, as our thinking around the state of business goes together like Cap’n Crunch cereal and the first half of “Dark Side of the Moon&# (trust me). We’d really appreciate it, and look forward to collaborating with you this summer. Plus, it’s like the personal trainer scenario.

Upcoming 124

Upcoming Project News Social Media 124

Convince & Convert

SEPTEMBER 20, 2010

I look forward to getting past the basic questions of application of social media for B2B and starting to focus on things like lead generation and social CRM as we move forward in 2010.-= Big List: 13 B2B Social Media Prediction Blog Posts For 2010 =-. Thanks for sharing good support information for B2B social media.

Social Media 147

Social Media B2B Strategy Consultant 147