Webbiquity SMM
OCTOBER 13, 2010
Other than your company’s website, most mentions were likely in well-known online news sites or trade industry publication sites. Alterian SM2 Freemium. An easy-to-use, graphically rich tool that provides monitoring (who’s talking about you, your competitors, key industry terms and trends, etc., Alterian SM2.
Webbiquity SMM
AUGUST 9, 2010
The prospect or buyer likely had several other exposure points to your brand prior to that click (visiting your booth at a trade show, hearing someone from your company speak, seeing an ad, reading about your firm on a blog or an industry trade press article or analyst report, etc.). Influence: a.k.a.
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Bill Hartzer
MAY 26, 2010
Since so many people are gathering to share ideas, and concepts through social media, it is important for businesses to monitor how their brand is being handled through the various social media channels. What is needed are powerful methods, and tools to track your brand in the social media paradigm.
Convince & Convert
OCTOBER 19, 2010
Brands have realized that social networks offer an opportunity to interact directly with consumers. For example, the benefit of using a professional tool such as Alterian SM2 is that it shows the distribution of conversations across all channels. Don’t forget to search for your competitors, and your industry at-large.
Janet Fouts
APRIL 18, 2011
Scout Labs , Attensity or SM2 with the eager and genuine intent to start listening for their product or brand. For starters build a list of all of the keywords you think people may be using when looking for your brand. For those that do see the value there’s still a problem, and that’s HOW to listen.
Webbiquity SMM
MAY 3, 2011
Connie is the Community Strategist for the Alterian (formerly Techrigy) SM2 social media monitoring platform. She is an opinion leader on social media, and has been invited to speak at industry conferences and quoted in publications. CMO with Siegel + Gale, a brand strategy, customer experience and design consulting agency in New York.
Convince & Convert
SEPTEMBER 21, 2010
• Competitive analysis: How does your brand stack up to the competition? • On-going monitoring: What are people saying about your brand and how can you use that information to either repair your reputation or identify opportunities? Research: How do people talk about your industry and who are the influencers?
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