article thumbnail

The bus to Hawaii: Marriott boosts Hawaii Bookings 40% with event.

Akamai Marketing

The campaign, a road tour, dubbed the “Spirit of Aloha” includes Hawaiian travel and tourism executives, 3 dancers & 2 musicians on loan from the Polynesian Cultural Center as well as Maui’s Camile Velasco of American Idol fame. Maybe travel and tourism will will be the next segment to utilize the power of event marketing.

Eventful 100
article thumbnail

“I want a Twitter for All the Various Parts of the Government”

Social Media Strategery

Or that local bloggers in other nations can now provide their readership with accurate information because they’re embedded directly with the Department of State’s traveling press corps. So yeah, I agree with Chris that the government should always keep the end goal of being helpful to the public in mind. is about being helpful.

Gov 2.0 85
article thumbnail

Social Media isn'ta Prerequisite for Open Government

Social Media Strategery

You don’t have to wait until you hammer out a Twitter policy or get legal approval for your blogging guidelines to start this transformation.You don’t need to create all kinds of widgets and mashups with your data. If this is still a policy at your agency, show them this and get the policy changed.

Gov 2.0 125
article thumbnail

An Interview with Blogger Bob From TSA's Evolution of Security.

Social Media Strategery

Legal also played a major part in crafting our comment policy. Therefore we coordinated a policy and Terms of Use between the Office of Chief Counsel and other TSA offices. But all in all, we’ve been able to make policy changes ( Black Diamond & Electronics in Bags ) and better train our work force. If so, what was it?

Blogger 81
article thumbnail

Government Use of Social Media - "In Addition to," Not "In Lieu of.

Social Media Strategery

to Internet for government data, policy and services&# by Alex Howard at O’Reilly Radar Government Use of Social Media – “In Addition to,” Not “In Lieu of” by Steve [.] I’m one of the leads for our social media/Government 2.0 link] hillary hartley I like your thinking. support the write's unique point.It

Gov 2.0 126
article thumbnail

Six degrees of separation in instant messaging | Emerging Technology Trends | ZDNet.com

Buzz Marketing for Technology

Case Study: Papa Johns Pizza Company Slices Travel Costs with GoToMeeting Corporate Citrix Online. Privacy Policy |. Trackback by Anonymous — April 5, 2008 @ 3:06 am. Sponsored White Papers, Webcasts, and Downloads. e-Learning Benchmark Survey: The Future of Learning SkillSoft. Recent Entries. April 2008. March 2008. DefenseTech.

article thumbnail

Social Media and IT Security: Adversaries or Partners?

Social Media Strategery

Joshua Salmons stated it best in a recent blog post – “If the president left his travel agenda scheduling up to the Secret Service, he’d never leave the White House bunker (”Safer” is easier.). .&# However, in banning social media because it’s “safer,&# are we effectively burning the town to stop the plague?

Gov 2.0 86