Convince & Convert

APRIL 28, 2010

But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. Labeled “Mass Influencers&# this army of 29 million opinionated chatterboxes may very well be the key to your social media success. Fly more miles, get priority seating on an airline. Eat 10 sandwiches, get the 11th free.

Social Media 149

Social Media Strategy Influencer Social CRM 149

Proactive Report

OCTOBER 24, 2011

While there were vigorous conversations going on in forums and message boards, there were no social networks. Connections are faster, mobile and focused on outside servers and storage. Newsroom editors say that social media conversations influence the news that gets reported. No one was wirelessly connected. Google Plus.

Press Release 81

Press Release News Wireless Journal 81

Bare Feet Studios

JULY 8, 2009

Second – Conflicts of Interest As bloggers, podcasters, marketers and PR professionals adopt social media tools and tactics, they are often caught in the middle of problematic situations. Blogola – like it’s sister payola , it refers to bloggers receiving products and services in exchange for media coverage.

Social Media 80

Social Media Astroturfing Wikipedia Upcoming 80

Techipedia: Tamar Weinberg

JANUARY 5, 2012

Top 10 Attributes of a Successful Blogger : If you like writing, have good grammar skills, are creative, and have an entrepreneurial spirit, you might make a great blogger for yourself or your company! How to Create a Good Blogger Pitch : This is the best blogger outreach post I have ever read. Public Relations.

Marketing 264

Marketing SEO Case Study Small Business 264

Convince & Convert

SEPTEMBER 21, 2010

Also, some bloggers (including Ari Herzog and Valeria Maltoni ) don’t favor including tweets as comments, since they are not true “comments.&# Find a tweet your competitor sent, and see how many times it was retweeted, by whom, which among them are influencers, etc.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Webbiquity SMM

NOVEMBER 28, 2011

Almost one-third of all Facebook posts are created from mobile devices. • Most importantly, Lisa shares the study’s conclusion that “marketers who are new to social media tend to focus on “fast and easy” tactics…rather than on those that show a much higher level of effectiveness (blogger relations, SEO, e.g.).

Statistics 219

Statistics Research Social Media B2B 219