Adam Sherk

APRIL 30, 2013

Blogger and influencer outreach is an area with strong crossover between PR, audience development and link building. Finding Bloggers and Influencers. Just search on something like “fashion blogger,” “foodie” or whatever topic you need and you’re on your way. BuzzStream. Followerwonk.

Blogger 196

Blogger BuzzStream Influencer Tools 196

Convince & Convert

JULY 17, 2015

Rather, attend any conference where bloggers in your niche vertical will be. We’ve attended all kinds of conferences—from pet blogging events to fitness blogger conferences—and they’ve all been useful in their own way. Use research tools to scout for vertical bloggers. Trade free samples for exposure.

Publishing 60

Publishing Quantcast BuzzStream Affiliate marketing 60

Writtent Blog

SEPTEMBER 20, 2013

In industry influencer Doug Kessler’s talk at the show, he stated that the biggest challenge in the marketing industry was “an over-reliance on competent, professional, well-made, on-strategy content.” Dream Big: Every blogger dreams of earning backlinks from high-authority blogs. Take What’s Yours. Asking for backlinks.

Content 72

Content BuzzStream Marketing Sports 72

Sprout Social

SEPTEMBER 19, 2016

Unfortunately some marketers use social media outreach as an opportunity to spam influencers. Find people that are likely to be interested in your brand and industry, ideally influencers with their own following. To get started, open the Influencer tab in Buzzsumo. You can search for influencers by topic or keyword.

Social Media 40

Social Media BuzzStream Alltop Influencer 40

ProBlogger

FEBRUARY 10, 2013

But if you’ve just started building your reputation, you can’t approach authoritative bloggers yet, because you’ll have no evidence of what you can write about, or how well. Instead, focus on blogs with small and medium levels of influence (Twitter followers, blog subscribers, likes, +’s and so on). Check the site’s integrity.

Quantcast 43

Quantcast BuzzStream Reputation Google Reader 43

Convince & Convert

JUNE 12, 2013

At BuzzStream, we’ve found that sharing our best content with our customers via email is an excellent way to get social distribution. Bloggers and Other Influencers Writing About Your Content. These aren’t traditional media but rather individual bloggers writing about your content.

BuzzStream 152

BuzzStream Content Metadata Reddit 152

Razor Social

DECEMBER 21, 2016

BuzzStream. BuzzStream is a great tool for tracking and managing your influencer outreach efforts. Even though this tool offers some functionality to identify relevant influencers and blogs, its main purpose is to help you manage your email outreach program. Influencer Marketing. Social Media.

Tools 40

Tools BuzzStream Marketing Template 40