Buzz Marketing for Technology

JUNE 5, 2013

ZMOT encompasses the time between consumers’ first exposure to advertising for a product and the ultimate purchase decision—with emphasis what happens in between those two things: online research of the product. Here are some ideas to help win at the Zero Moment of Truth: Mobile Optimization. better than hybrid desktop/mobile ones.

Bazaarvoice 230

Bazaarvoice Mobile How To Focus Group 230

Proactive Report

FEBRUARY 20, 2011

A Dramatically Different Approach to Social Media Metrics in 2011. According to research from Bazaarvoice and The CMO Club , more marketers will measure success with conversions than by tallying fans and followers, positive buzz and a variety of other “soft” metrics. In 2010 58 million people in the U.S.

Social Media 73

Social Media Bazaarvoice Strategy News 73

Twist Image

JUNE 6, 2011

Prior to all of this connectivity (and yes, Social Media plays a big role in this development), Marketers led the way by creating and producing messages that no individual consumer could have ever conjured up, but things have changed. Mobile connectivity just changed everything (again). bazaarvoice. millennial media.

Bazaarvoice 106

Bazaarvoice Retail Social Graph Mobile 106

Twist Image

NOVEMBER 12, 2010

" While the news item doesn't delve into guessing why this is happening, Social Media and the digital platforms are key to this. Bazaarvoice says that between 75% - 80% of all online shoppers read online customer reviews (or peer reviews). cone consumer new media study. research brief. social media.

Bazaarvoice 108

Bazaarvoice iPad Marketing Loyalty 108

Laurel Papworth

NOVEMBER 5, 2009

I spoke at Media140 Sydney – I want to highlight some of the “arguments&# used against social media by the panels, also focus on Everybody co-creating The Human Narrative and the diminishing role of journalists who take news from one part of the community and deliver it to another part: It’s not YOUR content.

Journal 102

Journal Social Media Twitter Bazaarvoice 102

Proactive Report

MARCH 18, 2016

That’s followed by cars (54%), major appliances (53%), mobile phones (46%), hotels (45%), and travel plans (40%). Bazaarvoice). What exactly is social aggregation and how does it fit into Digital PR? . There are many ways to aggregate and inject social media content that go beyond just one social hub though.

UGC 40

UGC Aggregator comScore Bazaarvoice 40

Proactive Report

MARCH 18, 2016

That’s followed by cars (54%), major appliances (53%), mobile phones (46%), hotels (45%), and travel plans (40%). Bazaarvoice). What exactly is social aggregation and how does it fit into Digital PR? . There are many ways to aggregate and inject social media content that go beyond just one social hub though.

UGC 40

UGC Aggregator comScore Bazaarvoice 40