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10 Reasons Market Research is Critical to Social Media

Adam Cohen

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. Brian Solis has a terrific series starting this week on the changing marketing, advertising and communications, where he adds a 5th P: People. Will there be future demand for products?

Research 265
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I Will Not Write About Old Spice

Adam Cohen

a thousand cuts :: adam cohen's blog About Blogroll Contact a thousand cuts conversations about social media and interactive marketing by adam cohen 16 JUL I Will Not Write About Old Spice Posted by: adam / Tags: Advertising , Isaiah Mustafa , Old Spice , Social Media , Television , YouTube / Comments: View Comments I will resist the urge.

Badge 201
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Social Media Chat Tuesday, July 21st

Adam Cohen

My topic for this week is “ Social media AND… “ If you have been a subscriber here you know that I look at social media tactics as informed strategies leveraging deeper understanding of a brand’s most valuable customers and prospects – truly integrated into other forms of marketing. See you there?

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A Step-By-Step Guide to Launching a Branded Hashtag

Sprout Social

In 2007, anyone on Twitter could type in #SWSX and see what events at the Austin based conference were trending. One of the greatest things about the hashtag is that originated from a Twitter user–not a marketing agency, not a brand and not a social platform. this panel starts in 20 [link] join me in irc channel #sxsw on freenode.

Hashtag 40
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One Random Thing About Me

Almost Savvy

They sent me to a conference in Huntsville Alabama where I helped with event logistics for a distinguished speaker. The only language I speak though is English so I’ve had many a challenging time but I’ve learned to drive a hard bargain when shopping in markets! Apparently, I’m not the only one.

Travel 124
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Women in Blogging: 125 Fearless Female Bloggers

Kikolani

I took a look at 14 lists that have come out over the last year for the top bloggers, social media marketers, search marketers, and entrepreneurs. Adria is a organic technology consultant, business developer, technology trainer, and empowerment / tech conference addict. And it’s no surprise they notice. Adria Richards.

Blogger 168
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The Future of Blogging: I Had to Tell You This

Viper Chill

I can’t just be immersed in the tech and marketing fields and claim I’ve figured it all out. How many marketing bloggers do you think wrote something today hoping that you’ll read it. The ‘I don’t want to live on this planet anymore’ meme comes to mind. Seriously, that was it.

Sites 96