The Social Media Incubator

JULY 17, 2013

When it comes to generating B2B leads online, do you have a social media strategy or are you just “winging it?” ” Here ar our top 3 tips for helping your B2B business to thrive using social media: Develop a strong LinkedIn presence – LinkedIn is the B2B go-to place online.

B2B 163

B2B Social Media Tips LinkedIn 163

The Social Media Incubator

AUGUST 22, 2013

Coming up with a marketing strategy for your business can be challenging. When you talk about having a social media strategy , social media engagement is a crucial part to any online marketing strategy. Social media engagement can be difficult from a B2B marketing standpoint. Think as a publisher and not a marketer.

B2B 149

B2B Engagement Social Media Tips 149

The Social Media Incubator

OCTOBER 24, 2013

What’s changed is that the search engine algorithms have been adjusted to place a high value on quality content–which means brands are starting to place a high value on creating a content marketing strategy for their business as a result. This is very important because if you want to succeed at anything, then it helps to have a plan.

Social Media 151

Social Media Content B2B Engineering 151

The Social Media Incubator

SEPTEMBER 26, 2013

Here are a few tips on how to engage with other businesses in your B2B marketing social media strategy. Also, as a part of your social strategy , you should have plenty of content planned and ready to post for your followers. Having social media pages is more than just getting your company name out there and seen by more people.

Engagement 119

Engagement Social Media Reputation B2B 119

The Social Media Incubator

AUGUST 25, 2011

Now let’s look at the business side; Business-to-Business (B2B). Typically a B2B sale will have a higher price tag, and your sales cycle is usually much longer, just to name a couple of differences. Additionally, B2B sales often tend to be sales of service, rather than a tangible product. Absolutely!

ROI 111

ROI Social Media B2B How To 111

The Social Media Incubator

SEPTEMBER 8, 2013

Having a company LinkedIn page is becoming a growing and critical trend in the social media strategies of businesses. There are plenty of ways to get your content out on social media, but LinkedIn is becoming a key component for B2B marketing and engagement. What other ways do you utilize your company’s LinkedIn page?

LinkedIn 138

LinkedIn Company B2B How To 138

The Social Media Incubator

APRIL 29, 2013

77 percent of B2C companies and 43 percent of B2B companies acquired new customers from Facebook. The only question you should be asking yourself regarding social media marketing is, ‘What is the best strategy for my business going forward?’. Among these include. 32 percent of all Internet users use Twitter.

Social Media 111

Social Media Statistics Marketing Retail 111