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15 Metrics You Should Measure in Content Marketing

Waxing UnLyrical

Did you know that 47% of B2B marketers and 34% of B2C marketers don’t measure content marketing ROI? Content marketing and SEO go hand in hand. The higher the organic traffic for your web pages, the better is the SEO effectiveness of your content. This is another metric that measures your content’s SEO performance.

Metrics 191
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10 Content Marketing Tricks That Will Help Your Brand Stand Out

Waxing UnLyrical

LinkedIn is better for B2B companies that publish thought leadership articles and get recommendations. Instagram works for both B2C and B2B companies that post inspirational, aspirational and behind-the-scenes images. Seek out a reputable, high-quality SEO agency to help you get your search ducks in a row.

Content 124
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All in One: Tools and Apps to Be a Blogger who Can Write, Edit, Proofread, and Create Images

Kikolani

76% of B2B marketers claim that they will produce more content in 2016. Although there is nothing new under the sun, you need to wrap up all information the right way in order to interest your readers: provide them with interesting statistics, adapt your writing style to your readers’ needs, and even optimize your post for SEO.

Blogger 60
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All in One: Tools and Apps to Be a Blogger who Can Write, Edit, Proofread, and Create Images

Kikolani

76% of B2B marketers claim that they will produce more content in 2016. Although there is nothing new under the sun, you need to wrap up all information the right way in order to interest your readers: provide them with interesting statistics, adapt your writing style to your readers’ needs, and even optimize your post for SEO.

Blogger 60
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How to Promote Your Content Across Owned, Earned, and Paid Media

Convince & Convert

In some (mostly B2B) verticals, pickups in trade media can be more effective than coverage in larger, general interest papers. Then when I approached them for a guest post, I would be in a better position, and visitors from those posts downloading the ebook would feel at home and trust the rest of the content.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

All In One SEO Pack Like many bloggers, I utilize the excellent All in One SEO Pack plug-in to optimize posts for search engine rankings. Flickr Creative Commons Search This is my go-to source for photos for the blog and presentations. Pricing is very reasonable, as you can download and use 60 images a year for just $229.

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How to Create Maximum Content with Minimal Hassles

Convince & Convert

I was just going to say like as far as the attention span of things, are people really still downloading these big pages and pages long eBooks or is it more infographics? No B2B marketing company was doing anything like that. I’m not an SEO expert, so I don’t even want to go there. Kate : Yeah.

Content 113