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This Week in Social Media – 4/3/2013

Social Media Marketing

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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A New Take on the ‘Registry’ – Crowdfunding Helps Millennials Buy a New Dodge Dart

The Realtime Report

Users can click on “Activity Feed” or “Browse Registries” to see how others are faring on the site. The campaign, created by Wieden and Kennedy, also features a new commercial, ”How to Change Buying Cars Forever.” ” So far, the registry only exists for the 2013 Dodge Dart.

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New Communication Tech and Work Literacy Presentation

Buzz Marketing for Technology

Automotive. How-to & DIY. ® communication (mobile ï?® s evolving quickly and we need a way to start discussing the implications, sharing ideas and learning how to better manage our work and learning. This was a presentation to instructional design researchers advoca more. 28 views |. 0 comments |. Group / Event.

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Blogs et Wikis en formation

Buzz Marketing for Technology

Automotive. How-to & DIY. Moblogs (via téléphone mobile) I. Intervention lors de latelier organisé par le CTN de Caen sur l more. 939 views |. 1 comment |. 6 favorites | 18 downloads. Group / Event. Download file. Categories. Add Category. Choose Category. Business & Mgmt. Entertainment. Fashion & Beauty. Gadgets & Reviews.

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7 Facebook Messenger Marketing Strategies You Can Try Today

Buffer Social

Facebook IQ conducted a study on the use of mobile messaging with 12,500 people across the world and found several promising trends among the people surveyed 3 Facebook IQ, 2016 : Sixty-three percent said that their messaging with businesses has increased over the past two years. – Ensure your site is mobile-responsive.

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10 Community Manager Responsibilities that Don't Involve Twitter.

Techipedia: Tamar Weinberg

Mark Thompson of Search Engine Journal has a great article entitled How To Find Industry Influencers. He also gave a simple example of how to measure Social Media ROI: What you really want to know when measuring Social Media ROI is how much money each incoming warm lead is worth. Check it out! Once the web 2.0

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How Ford Can Ramp Up It's Social Media Turnaround Story of 2009.

Bare Feet Studios

They are off to a good start; here are my ideas on how they can ramp up their efforts and increase the chances for success. Caveat: My father worked for Ford for 37 years, retiring as Vice President of Marketing worldwide, so I was raised in the automotive business. Show them how to use social media. Get the dealers involved.