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Retailers and the rising trend of sustainability: what marketers need to know

Sprout Social

Before publishing that Instagram post or chiming in on the conversation, here are three things social marketers should know about how their brands approach sustainability on social media. Because creating meaningful change means understanding the connection between farmers and fashion, between chemicals and clean water.

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5 Food Styling Tips for Better Instagram Photos

Likeable

Luckily, authentic imperfection is embraced these days. A good rule of thumb is to shoot fresh food fresh, and to only let desserts with a lot of sugar (the more chemicals the better) sit out, excluding ice cream of course. And that’s not to mention that the integrity of the dish will begin to fall apart, depending on its fragility.

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50 Habits of a Highly Effective Blogger " EdithYeung.com

Buzz Marketing for Technology

Be authentic. E3 Success Blog » Blog Archive » E-3 Carnival of Network Marketing - November 19, 2007 on 19 Nov 2007 at 5:07 pm. [.] Know the niche of the blog. Know who is your target audience. Want to add value and always help target audience. Be or become the expert of the niche. Let Your Personality Out. Be honest.

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The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity SMM

Note: This post, a joint effort between Cheryl Burgess and me, originally appeared on the Blue Focus Marketing Blog last month. This should be a wake-up call for companies’ content on pursuing outbound marketing initiatives. It is trying, instead, to create a more authentic kind of value — and to do that, you need ideals.

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