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8 Critical SEO and Digital Marketing Opportunities

Adam Sherk

So I put together a round-up of current SEO and digital marketing trends that offer good opportunities for publishers. As a user I like the new hosted and mobile-specific article formats, be that Facebook Instant Articles , Apple News Format or Google’s AMP project. App Indexing for both Google and Apple is another growing trend.

SEO 100
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10 Quotes on the Apple iPad and the Business of News

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk 10 Quotes on the Apple iPad and the Business of News by Adam Sherk on January 28, 2010 Now that the first wave in the Apple iPad crazy-a-thon has past, I thought I’d do a quick round-up of what people are saying about the iPad from the perspective of the news media.

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A Look at Muck Rack's Twitter Press Release Service, 51 Releases Later

Adam Sherk

Releases are posted on their press release page (and in its RSS feed) and tweeted via @muckrack , which currently has 5k+ followers. Based on their press release page and RSS feed, since the service launched in late July they’ve distributed 51 press releases, a small number being their own.

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Which News Sites Get the Most Social Media Engagement?

Adam Sherk

Now the focus is decidedly more tactical with sites looking to understand how to maximize the benefits of their efforts and better integrate them with other marketing initiatives. PostRank counts “engagement events” which it defines as individual activities such as a tweet, like, comment, digg, RSS view, etc.

Sites 176
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Hearst Skiff Reader Looks Cool

Adam Sherk

Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme. It’s an interesting project and it is good to see publishers trying new things, however slow to move they may have been to-date. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

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The Most Popular MLB Teams on Twitter and Facebook

Adam Sherk

But while major market teams have a big advantage in the real game, social media is the great equalizer online, so I thought I’d see which teams have attracted the largest following on Twitter and Facebook. Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme. Enjoy it while you can.

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Smart Move from Condé Nast: GQ and DETAILS Should Have Their Own.

Adam Sherk

It’s that there are so many SEO and audience development initiatives, including social media marketing, that simply work better when a site exists on its own unique, branded domain. Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme. It’s not just that users expect a branded experience on a dedicated domain.