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The Permanent Brand

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If you have ever waited in line for an Apple product, you know what this means. retail experience. retail experience. The unreasonable penchant of being attached to something. It wasn't just about sneakers or computers after those ads hit the airwaves, it was about becoming something more. advertising campaign. brand loyalty.

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The State of the Bot Going Into 2018

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RFPs for chatbots have arisen in verticals as diverse as banking, government, healthcare, and retail. Apple will dominate messaging in 2018. In my opinion, the most important event in 2017 was Apple’s “Business Chat” announcement at WWDC17 in April ( [link].

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Business Transformation. From Marketers To Makers.

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If we all agree (and we should) that consumers have a digital-first posture (meaning, that most people''s first and ongoing brand interactions don''t happen at the physical business location - retail or office - but that they begin and end online), then our brand narratives, need to match their expectations and their paths to purchase.

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Report on “EMV for a Week Challenge” in Hawaii

Idaconcpts

The clerk at The Curb indicated that, unlike the regular card reader from Square, the chip card reader isn’t free for retailers. According to Square’s website, The Curb’s chip card reader model costs $49 and can also process NFC payments, such as Apple Pay. . Damian Davila (@idaconcpts) February 14, 2016.

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Ultimate Guide to User-Generated Content

Later

Showcasing diversity in UGC cannot be a token gesture, it needs to be embedded in your strategy — so make sure you pay attention when the time comes to collect your UGC. . One UCG-focused campaign that never fails to capture the world’s attention is the annual Apple “Shot on iPhone” campaign. . View this post on Instagram.

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004 Shapeshifter – ChatGPT and Jobs. Australian UnderEmployment skyrockets? Curiosity and Resilience while adapting to AI

Laurel Papworth

When I looked at the breakdown of hidden unemployment, underemployed, about 15 % of those numbers are retail workers. Google, Apple, Facebook. Some think like a marketplace for Facebook developers or Apple iPhone app developers. It’s where it’s embedded, it’s hidden. 900,000 wanting work or more work.

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Do Shopping Centers Have A Future?

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Retail, consumerism and how we buy has changed in the past few years, like never before. If you speak to a brand that has retail as one of their primary transactional channels, they are nervous. " It's important to understand the new retail landscape. " It's important to understand the new retail landscape.

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