Pixlee
MAY 2, 2019
A billion dollar valuation with only 40 products is, without understating it, Apple Computer territory. For many retailers, it takes millions of dollars and years testing, tweaking, and focus-grouping before coming to market. Glossier has built their entire model on succeeding through community-driven product development.
Pixlee
APRIL 25, 2019
Music festivals are a unique opportunity to guinea pig novel uses of tech – for example, given the high ticket price and general zeitgeist of Coachella, Childish Gambino had a safe bet to reach a large portion of the audience with an Apple-only Airdrop request. When FOMO Died.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Keyhole.co
JUNE 19, 2023
Authenticity and trust: UGC is perceived as more authentic and reliable than traditional marketing methods since it originates directly from users, not the companies trying to sell their products or services. Apple’s #ShotOniPhone campaign Apple leverages user-generated content to highlight the capabilities of the iPhone camera.
Hootsuite
AUGUST 30, 2022
BeReal is currently the top social networking app on the Apple App Store. We know you hear it all the time: “Have an authentic brand!” However, ensure you take yours authentically , because people can tell when you’re only doin’ it for the views. Ecommerce retailers should be offering this as a payment option.
Pixlee
DECEMBER 31, 2018
To prep for the Big Show in the Big Apple, we’ve curated a must-watch list of some famous incumbents and brilliant upstarts that are bringing a fresh take to retail in 2019. Mainstay fashion retailer Levi’s is an American icon, but that’s not stopping President & CEO Chip Bergh from building the brand up and out.
Convince & Convert
NOVEMBER 12, 2014
That being said, the negotiations often end well since the synergies are there: The musicians (and the labels) get exposed to new audiences while the Guitar Center gets content to share that supports the brand experience and even drives retail. I think what attracts musicians to our programs is our authentic, pure approach,” Dustin Hinz says.
Oktopost
APRIL 20, 2022
Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. The conversations are real, raw, and authentic, all while revealing to listeners the unfiltered, not-so-known truths of today’s most interesting marketers. Leave a rating and review on Apple Podcasts by heading on over to the Library Tab under Shows.
Expert insights. Personalized for you.
68 
Let's personalize your content