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Going for gold: How brands are successfully navigating the 2021 summer games

Sprout Social

With COVID restrictions in place, social networks and brands are stepping up to bring fans as close to the games as possible. Spectators might not be allowed inside stadiums to cheer on their favorite athlete, but they are on social media at all hours. @NBCOlympics #TokyoOlympics [link] pic.twitter.com/oyg13u2vaa.

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Paid Posts: My Facebook Status Update is Smarter Than Yours

Webbiquity SMM

The social media giant recently launched a pilot program in New Zealand that allows users to pay to ‘highlight’ a post, meaning that it will appear near the top of friends’ News Feeds and remain their longer, even if it doesn’t receive the clicks, comments, and ‘Likes’ that usually push a popular post to the top.

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Paid Posts: My Facebook Status Update is Smarter Than Yours

Webbiquity SMM

The social media giant recently launched a pilot program in New Zealand that allows users to pay to ‘highlight’ a post, meaning that it will appear near the top of friends’ News Feeds and remain their longer, even if it doesn’t receive the clicks, comments, and ‘Likes’ that usually push a popular post to the top.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult. Visual.ly ).

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Why social commerce will rule social media in 2020

Buffer Social

How to get started with social commerce in 2020. Focus on your best, lowest-cost products. It makes sense that lowest-cost products might sell best on social media. Along with this, it’s useful to know the larger themes with social commerce, too. You don’t need to put your entire catalog on social right away.

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2019 Influencer Marketing Trends for Brands

Pixlee

Social networks are growing, and the generations that were born using them are reaching purchasing maturity. It means that there are simply more people on social media who are creating unique branded content, and a higher percentage of those people make their own purchasing decisions. Cost per conversion from UGC images.

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Welcome To The Video Generation

The Realtime Report

Content and social networks are the new currency. In this study we looked across CPG, Health & Beauty, Electronics, Software, Apparel and Durables. How can my brand develop customized video content cost effectively and at scale? It’s a revolution in marketing that includes gen Z, Gen Y, Gen X and even Boomers.

Video 131