How to Use UTM Parameters to Track Social Media Success
Hootsuite
MAY 3, 2021
And they work with Google Analytics. Bonus : Download a free guide and checklist to help you convince your boss to invest more in social media. They’re required by Google Analytics.). Examples: cpc, organic_social. You can create UTMs using the Google UTM generator, then paste the links into your social media posts.
Let's personalize your content