Trending Sources

50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

Pam Moore outlines a dozen ways companies can fail at social media marketing, from not understanding the social media “ecosystem&# for their industry or hiring the wrong consultant/agency for help to assuming social media will fix a broken business (it’s won’t–it will expose it) and having unrealistic expectations in general. What should I monitor for? What to do?

What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

Other than your company’s website, most mentions were likely in well-known online news sites or trade industry publication sites. Alterian SM2 Freemium. Though limited (in terms of filters, number of search terms and results) in comparison to the fee-based version of the tool, SM2 Freemium is still an excellent tool for getting a snapshot of your social media landscape—discovering who’s talking about you, your competitors and your industry, what they’re saying, and where they are saying it. Alterian SM2. No more. Social Mention. UberVU. Trackur.

78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)

Webbiquity SMM

Christina Warren tells b2b marketers how to use Twitter effectively, find their “social voice,&# efficiently monitor industry developments through social media, expand their influence and more in this excellent post. quick list of eight leading monitoring tools, from Alterian and Radian6 to UberVU and Sysomos. fact- and statistic-rich SlideShare presentation covering social media reach, growth, demographics, consumer and b2b buyer behavior on social networks, spending levels by industry and strategies for success. Social Media Marketing Tips, Tactics and Guides.

Social Media Monitoring Tools In Action: Radian6 vs Alterian / Techrigy SM2

www.covisio.com

Ken had come along some noticeable inconsistencies in the results reported by two leading social media platforms, namely Radian6 and Alterian/Techrigy SM2. Search #2: industry term. Search #3: industry term. The bottom-line is that there are both quantitative and qualitative variations in the results reported by Radian6 and Alterian/Techrigy SM2 for the same search profiles.

3 Reasons To Dig Deeper In Social Listening

Convince & Convert

Tweet Guest post by Connie Bensen , the Director of Community Strategy and Social Media at Alterian , which provides leading marketing products for the enterprise. For example, the benefit of using a professional tool such as Alterian SM2 is that it shows the distribution of conversations across all channels. Don’t forget to search for your competitors, and your industry at-large.

The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity SMM

Now a Business Information Analyst at The Mint Partnership, Valerie has an extensive background in the architecture and engineering industry. Her background includes stints in management consulting and the energy industry. She’s passionate about her family, balancing work and home life and advancing the role of women the technology industry. Stacey Acevero. sacevero. lindaboff.

Four Ways to Measure Social Media Marketing Results

Webbiquity SMM

The prospect or buyer likely had several other exposure points to your brand prior to that click (visiting your booth at a trade show, hearing someone from your company speak, seeing an ad, reading about your firm on a blog or an industry trade press article or analyst report, etc.). Influence: a.k.a. This category can also include metrics like blog visitors and RSS / email subscribers.

SM2 2

The Nifty 50 Top Women of Twitter for 2011

Webbiquity SMM

Connie is the Community Strategist for the Alterian (formerly Techrigy) SM2 social media monitoring platform. She is an opinion leader on social media, and has been invited to speak at industry conferences and quoted in publications. Wendy is a blogger and digital marketer focused on the pharmaceutical industry. What is it? The answer may come from the email marketing field.

The Social Media Monitoring Industry Meets Social CRM Head on

oursocialtimes.com

General The Social Media Monitoring Industry Meets Social CRM Head on By Luke Brynley-Jones ⋅ September 21, 2010 ⋅ Email This Post ⋅ Print This Post ⋅ Post a comment ⋅ Tweet This When I hosted Monitoring Social Media 09 in November last year, attendees were asking the same few questions: “what are the best tools for listening to our customers?” Look out.

100+ Social Media Monitoring Tools

www.pamorama.net

Alterian Alterian’s social media engagement solutions make it easy to listen to the conversations taking place about your company and brand on the Internet. Crimson Hexagon By leveraging the Crimson Hexagon ForSight platform, customers can easily uncover consumer opinions and insights about their company, products, industry, competitors and more. Analytic.ly Broad coverage.

Tools 51

100+ Social Media Monitoring Tools

Pamorama

Alterian. Alterian’s social media engagement solutions make it easy to listen to the conversations taking place about your company and brand on the Internet. $. By leveraging the Crimson Hexagon ForSight platform, customers can easily uncover consumer opinions and insights about their company, products, industry, competitors and more. Dialogix is a social media monitoring tool that shows you exactly what is being said about your brand, industry, and competitors on Twitter, Facebook, YouTube, Flickr, news Web sites, forums, MySpace, and more. $. Addictomatic. ASOMO.

Tools 49

Best Social Media Monitoring Tools

Bill Hartzer

Using a proprietary conversational analytics engine, Buzzlogic helps its customers understand the mindset of the most influential players in a particular industry. TNS Cymfony – a Kantar Media company, TNS Cymfony provides customers with market influence analytics – some of the best analytics in the industry. Alterian SM2 – formerly Techrigy SM2, this social media monitoring and analysis tool was designed with marketing departments, and public relations companies in mind. are having a major influence towards the online perception of your brand. Digg this!

Social Media Monitoring Tools Comparison Guide

www.pr2020.com

ScoutLabs While its coverage area is smaller than Radian6 (for example: 12 million blogs compared to 100 million), ScoutLabs offers an effective tool for mid-to-large sized businesses looking to capture the online conversations around their brand and industry. Through your genuine, active participation, people will begin to view you as an expert resource and thought leader in your industry.

100 Media Monitoring Tools for PR

www.pamil-visions.net

On Actionly you can monitor what people are saying about your brand, products or industry terms on various social media channels such as Twitter, Facebook, Flickr, YouTube, Google Buzz, Blogs, and News. Alterian SM2 is extremely versatile with a variety of easy-to-use reporting options that have drill down capabilities for more targeted analysis. Steal customers away. million posts.

Tools 49

The Fifteen Classes of the Social Business Software Suite (Q4, 2010)

www.web-strategist.com

Frequently mentioned vendors include Radian6, Alterian, ScoutLabs, Visible Technologies, Cymfony, there are over 145 known vendor s. The Future: Expect Consolidation Into a Social Business Suite It’s been an incredible ride to watch this space grow, and I know that we’re still very early in this nascent industry as we’ve not seen a clear dominant platform in this space.

Class 33

2011 #Nifty50 Top Twitter Women

Blue Focus Marketing

Connie is the Community Strategist for the Alterian (formerly Techrigy) SM2 social media monitoring platform. She is an opinion leader on social media, and has been invited to speak at industry conferences and quoted in publications. Wendy is a blogger and digital marketer focused on the pharmaceutical industry. What is it? The answer may come from the email marketing field.

Brand Monitoring, Social Analytics, Social Insights

www.web-strategist.com

They don’t want to end up being trilobites and have become part of a larger system:  Recent acquisitions include Scoutlabs+Lithium(community), Filtrbox+Jive(Community), Techrigy+Alterian(WCM) and others. If ported to a different industry, the scenario can be very useful for many B2C companies. Social data is overwhelming. Social Analytics Intelligent. Not here, yet.

The Radian6 vs. SM2 Death Match

bournesocial.com

Continue reading here Tagged as: Alterian , Death Match , Ease of use , Functionality , Measurement , Price , pricing , Radian6 , ROI , SM2 , Social Media Monitoring , Techrigy marcstlouis2 Very interesting. As most people likely know by now, that hard work paid off and we are now part of a great company called Alterian (thanks David and Bob!). We are all born social.

Using Social Media Monitoring to Improve Your Search Engine.

Mindjumpers

You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. Conduct searches for terms that correlate with your industry; search your competitors and the brands that you offer. Clouds are connected with industry used terms. Like Mindjumpers, he is associated with Social Marketing Forum.

Using Social Media Monitoring to Improve Your Search Engine.

Mindjumpers

You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. Conduct searches for terms that correlate with your industry; search your competitors and the brands that you offer. Clouds are connected with industry used terms. Like Mindjumpers, he is associated with Social Marketing Forum.

Using Social Media Monitoring to Improve Your Search Engine.

Mindjumpers

You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. Conduct searches for terms that correlate with your industry; search your competitors and the brands that you offer. Clouds are connected with industry used terms. Like Mindjumpers, he is associated with Social Marketing Forum.

Interview with Social Media Citizen: Gemma Went

Social Media Citizens

started my career in-house, heading up the Marketing and PR at a number of businesses within the creative sector (an industry I simply love) and later as a consultant. Social Mention , SM2 Alterian for some handy, free monitoring and Scout Labs for paid monitoring. Gemma Went is the Director of Red Cube Marketing , a communications agency integrating Marketing, PR and Social Media.

SM2 2

The PRWeek Guide to Required Reading | Spin Sucks

Spin Sucks

This blog features equal levels of industry rants and raves. His must-read blogs are lively, challenging, and they never fail to garner substantial industry comment. Not one to shy away from tackling industry dilemmas, Brown is also quick to dispel myths and offer business solutions. It’s a good blog to tap into if you need a quick cheat sheet on key industry issues.

The 8 Wrong Questions PR Firms Are Asking About Social Media | PR.

Convince & Convert

Switch PR for almost any people-facing industry and you'd get similar results, unfortunately. It's not just PR, but since that's the industry with which I primarily interact, I wanted to put a fine point on it. Wanting to be at the center of a new way to communicate to customers and prospects is a worthy objective. What’s the hot new trend in social media that we can bring to our clients? Better question: How can we optimize and improve our existing social media programs? 2. How can we make a viral video that gets thousands of views? What do you think? Thanks!

Six Useful Social Media Monitoring Tools For Your Business

www.wicked-pr.com

Alterian SM2: The free version of SM2 is a social media monitoring tool that was designed specifically for PR and Marketing agencies to measure social media. in real time, so that you can be aware of who is talking about your brand and recognize who are the influential people in your industry. On the contrary, we must join them. You can also receive up to 50 results in each email.

Sysomos Adds Facebook Feature To Social Media Monitoring Solution

www.socialmediaexplorer.com

The development isn’t earth shattering, but is another step in advancing the social media monitoring industry. Educated guesses could place it in the millions; [link] Connie Bensen Hi Jason, We are probably too quiet with Alterian SM2's (Techrigy) features but we have been gathering Facebook results long before others announced similarly. Thanks for posting! Thanks again!

Social Media Monitoring Tools: What’s Right For You?

www.pageonepr.com

Allow me to precise a few things: 1) Our tool is designed to provide the best view of Community and Industry Influencers who are driving the conversations in niche market (think “computer security&# and “~1000 influencers in the US&# ) We believe blogs are their base of operation (not saying they’re not very active on other SN), thus a particular focus on blogs.

Social Media Monitoring Tools Demystified: Analysing Sources

energise2-0.com

For example, it can inform us as to who, from all of those that have tweeted about “beverage+industry+UK&# , we should take interest in; determining whose network is most valuable and who has most influence over their network. It would be good to get an industry view on this hypothesis. This analysis tells us that we do not need to be everything to everyone.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Research: How do people talk about your industry and who are the influencers? What’s the client/competitor/industry name(s)? looked at Meltwater Buzz a couple of months back and thought it offered a better platform than Radian6 (which is a good option in itself and often used as the industry example). looked at Meltwater Buzz a couple of months back and thought it offered a better platform than Radian6 (which is a good option in itself and often used as the industry example). First – What are the objectives? What questions are you trying to answer?

Is Your Social Strategy Proactive or Reactive | Social Media.

Convince & Convert

When we talk monitoring not just for PR/Marketing but product or service development and industry related news as well. – [link] (via @jaybaer) #Alterian [link] Doug Braun Is Your Social Media program about asking, or answering? Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Your Social Strategy Proactive or Reactive? Thanks. link].