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In bull or bear markets, social media intelligence makes all the difference

Sprout Social

Data points that could impact your pricing, sales strategy, product development and, of course, marketing. One Tweet might not mean a lot, but the aggregation of every post on a topic that’s relevant to your business can be magical. What is social media intelligence? You can see what’s missing from the marketplace.

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Are You Making These Costly Holiday Mobile Mistakes?

Buzz Marketing for Technology

And if you’re a retailer, hopefully you haven’t just primed your in-store and online offers, but your mobile presence as well. While mobile commerce stats have been rising for quite some time, many retailers have yet to nail its optimal experience. Posted in Customer Experience eCommerce Mobile.

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10 of the Best Customer Data Platforms to Power Cross-Channel Marketing

Oktopost

DPMs are usually used to aggregate or pool third-party data into a single point and leverage that data for better messaging, targeting, etc. For retailers, the benefits of CDPs are probably readily apparent. But are CDPs for B2B companies, too? In fact, CDPs have tremendous potential for B2B companies. The Top 10 CDPs.

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Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

We are aggregating vast amounts of data, and in our integration with Facebook for example, we don’t open up everything we get because some of it just isn’t relevant. We have a lot of small business customers due to our price-point (note: as low as $9.99/month), If it is, we’ll include it in Viral Heat.

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Ultimate Guide to Social Media Marketing

Sprout Social

The affordable prices make it perfect for companies of any size from small businesses to agencies or enterprise. If you're in the B2B space, LinkedIn is a must. Advertising on LinkedIn LinkedIn is the perfect network for social media advertising in the B2B arena. Improve your chances of success with these tips for Facebook Ads.