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10 Social Media Predictions for 2019

agora pulse

For social media managers this time of year is less about decking the halls with boughs of holly and more about planning for 2019. The social media landscape is changing fast and with tougher KPIs, changing technologies and new techniques, it’s more important than ever to stay ahead of our game. What do you get.

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16 Social Media Podcasts to Take Your Marketing Skills to the Next Level Today

Buffer Social

Hosts: Kevan Lee (Director of Marketing, Buffer), Hailley Griffis (Press Crafter, Buffer) and Brian Peters (Social Media Manager, Buffer). Recent episodes you might like: NASA on Social Media: Inside the Strategies That Drive Social Media’s Most Info-packed, Beautiful Profiles – John Yembrick.

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Favorite Social Media Management Tools for Small Business

Convince & Convert

Although we consult primarily for large and medium-sized businesses here at Convince & Convert, we are often asked online and in speaking engagements about social media management tools for smaller businesses. All-in-one view of social media channels. Choosing a Social Media Management Tool.

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The Social Media Analytics Compass: What and How to Measure

Razor Social

How much of your audience are you reaching and how much are engaging with your content? Reach without engagement is still important because a lot of people pay attention to your content but don’t respond to it. Engagement is also important to monitor because you expect that some of your audience will engage with your content.

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How to Conduct a Social Media Competitive Analysis (Free Template)

Hootsuite

The Google Adwords Keyword Planner is a great place to identify the keywords most relevant to your brand. Even if you don’t advertise with Google Adwords, this tool is free to use. What is their social share of voice? What hashtags do they use most often? How many hashtags do they use? Who are their top followers?

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A Social Media Budget Breakdown for Every Size of Business

Hootsuite

These are the core components you should include in your social media marketing budget. Content creation. Content is and always will be king. Many social marketers spend more than half of their social media budget on content creation alone. Content hosting. Project management systems.

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Social Pros 6 – Instagram Lessons from a Giant B2B Company

Convince & Convert

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. We use Argyle Social for our social engagement; we use Infusionsoft for our email; and Jim is our guest host for the podcast and a smart guy).

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