Socialized

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10 Social Media Marketing Tips for Restaurants

Socialized

However, in the present decade, people are very much inclined towards social media. So brand owners are shifting their focus in marketing their brands through social media. A complete profile poses several advantages, one of them being: search engines and social media reward and promote complete profiles.

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How the Economy and Social Media Are Ruining PR

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The combined effects of social media and a down economy are ruining the PR industry. Social media is seen by some companies as the new PR. These same companies used to divert dollars from advertising to PR with the notion that they would get “more for their money&# with PR. Here’s how. Writing is in decline.

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Social Media and Your Ever-Expanding Brand

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What is a brand, and, as caretaker of your company’s brand, how does social media affect you? So what does this mean in the social media world? All of those experiences occur outside of marketing, sales, advertising, branding and the four walls of your corporate headquarters. Don’t neglect it.

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Why Every Brand Should Have a YouTube Channel

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Companies and brands create video content wherever you look, distribute it on its blogs and social media. YouTube is the second most popular social media site in the world and is only exceeded by Facebook, ever since it was introduced in 2005. YouTube is a perfect forum to develop your authority and reputation.

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BP Destroyed the Gulf, So Forget Your Brand. Huh?

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David Ogilvy, the “father of advertising,” defined a brand as “the intangible sum of a product’s attributes: its name, packaging, and price, its history, its reputation , and the way it’s advertised.” He was in the advertising business, and he put five brand attributes ahead of advertising in his definition.

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McLuhan, Socrates and Edith Wharton On Social Media

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In an effort to better understand the social media phenomenon, it often helps to turn to experts in the field. But I’m not talking about social media gurus or mavens, or people with 20,000 followers on Twitter. Social media adoption has certainly been fraught with “innumerable confusions” and despair.