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3 Trends in the Daily Deal Industry

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eMarketer reported in July 2011, that 82% of merchants that advertised a deal with Groupon, were unhappy with the level of repeat business their Groupon promotion brought in, and nearly as many said Groupon users were more price-sensitive than the average customer. AdWeek also reported that CrowdSavings , a deals site with $1.1

Industry 133
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Time Spent Online Matches Time Spent Watching TV

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Small wonder, it turns out, that projections forecast internet advertising will outstrip print advertising for the first time ever in 2011. Borrell Associates is “forecasting a moderate increase in overall ad spending for 2011, but continued strong growth for online advertising, including mobile.”.

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