Advertising Automotive ROI Social Networking 
Audiense
OCTOBER 11, 2017
We “geared” up to explore whether there was a new market in the automotive industry. We used Audiense Insights to gain an understanding of this potential new audience and whether the automotive industry can proceed to conquer this new, unexplored target market. Various car brands began campaigns in response to this groundbreaking news.
Webbiquity SMM
JANUARY 2, 2013
With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult. Visual.ly ).
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Techipedia: Tamar Weinberg
MARCH 17, 2010
A Community Manager who does use social platforms needs to be able to track its effectiveness in… um… getting people through the door. I remember sitting in an ROI webinar with New Marketing Labs’ Justin Levy , and he more or less skimmed through 5 or 6 different measuring tools like Grader, and of course, Google Analytics.
Webbiquity SMM
DECEMBER 15, 2020
Twitter is consistently rated as the second-best social network for B2B and tech companies, behind only LinkedIn. Which businesses understand the “social” part of social network, and which are just there to broadcast? tech.mn, Frontend Masters, and Request Metrics are the least social.
Convince & Convert
JUNE 30, 2010
It's not like the “old days&# where TV/radios advertisements and marketing campaigns had to appeal to broadly defined targets markets. If you want to reach out to your customers who like to dress up in viking garb and sing showtunes on the weekends, social media has now given you that opportunity. relevancy == respect.
Webbiquity SMM
FEBRUARY 13, 2017
Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. The analytics tools built into social networks provide a bit more detail, though only within their own platforms. ” — PRDaily (Automote). ” — RazorSocial (Tips). 2) Netvibes.
Social Media Marketing
MAY 1, 2013
Alternatively, email and social are being underspent on while they have a more effective ROI. The differing cost of data charges probably have something to do with that… In Australia, where more than half of the population is on social networks, 82% of them connect with brands via social media.
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