Firebelly

FEBRUARY 24, 2010

35% (173) of the Fortune 500 have active Twitter accounts (a post within the past thirty days); and nearly 50% of the top 100 companies (47) have a Twitter account. This represents a six percent increase over the 2008 study. 86% of these blogs (93) link directly to a corporate twitter account, a 300% increase over the 2008 study.

Social Media 165

Social Media Twitter Paid Search Study 165

Firebelly

DECEMBER 14, 2009

What dedicated resources will you allocate for your social media programs - both financial and headcount? Allow your listening activities to determine what forms of social media you will use. Choose the right outlets. Good advice, however, I would move question #5 to above #3.

Social Media 133

Social Media Marketing Paid Search SMS 133

Firebelly

FEBRUARY 4, 2010

Social networking sites (SNS). 73 percent of teens and 72 percent of Gen Y are now active on at least one SNS. Blogging by teens (ages 12-17) has been cut in half - from 28 percent in 2006 to 14 percent in 2009. Where did they go? 71 percent of young adults prefer Facebook while 66 percent of younger teens prefer Myspace.

Facebook 103

Facebook MySpace Paid Search Survey 103

Firebelly

JANUARY 22, 2010

Social Media Contests - Participation Is Not Always Easy To Come By By Mike Kornacki Give away something for nothing and people will say “yes please.” By nature, people do not want to do a whole lot to get something especially if the activity will step outside the bounds of their normal daily routine.

Social Media 140

Social Media Syndication Feed Reader Paid Search 140

Firebelly

JANUARY 20, 2010

When did Twitter become the dumping ground for all of your online and mobile activity? Its okay to supplement your Twitter activity with some syndicated content, but like I said in Part 1 , its important to not overdo it and run the risk of becoming a robot. #FAIL Just because you CAN, doesnt mean you SHOULD.

Syndication 100

Syndication Aggregator Paid Search SMS 100

Firebelly

MARCH 11, 2010

Students that participated actively were invited to have lunchwith Professor Brian Benedict and Duncan at Firebelly client (of course) YATSon Massachusetts Ave. As part of the presentation, he presented the concept ofpersonal branding, and finding a path in life that works with your values, interests,and lifestyle.

Conversation 100

Conversation Paid Search SMS Class 100

Firebelly

NOVEMBER 24, 2009

Here is an excerpt about the integration with Facebook and the PS3 : “By linking your PlayStation Network account to your Facebook account, you will have the option for the PS3 to automatically update your Facebook News Feed with Trophy and PlayStation Store activity," writes PSN director Eric Lempel.

Social Networking 101

Social Networking Meeting Paid Search SMS 101