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The Importance of Search Engine Optimization

Jason Yormark

About 80% of all searches come from the organic search engines and not the paid search listings. As a reference, paid search listings are searches that are actually paid for by the companies being found (typically found at the top and right hand side they will say “sponsored listings).

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B2B Marketing Stats from HubSpot’s Marketing Data Box

Webbiquity SMM

HubSpot last week released the Marketing Data Box , a 3.4 Social media is now in third place (for 61% of B2B marketers), having pulled ahead of B2B publications, paid search and banner ads. No other activity comes close, with social networking coming in a distant second (10.7%).&# Email is the #2 priority.

B2B 150
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Anyone with a New Idea is a Crank Until the Idea Succeeds

Webbiquity SMM

While “search plus social plus content” is inarguably inelegant, it was suggested that other terms such as “online marketing” or “inbound marketing” already covered the concept of web presence optimization (WPO). Inbound Marketing. WPO, in contrast, has a broader focus on earned content (e.g.

AJAX 194
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106 More Amazing Social Media and Marketing Statistics for 2014 and 2015

Webbiquity SMM

01% from Twitter; this compares to almost 10% for paid search and 7% for email marketing. 76% of marketers say they need to be more data-focused to succeed, and 74% agree that “capturing and applying data to inform and drive marketing activities is the new reality.” Twitter has 255 million monthly active users.

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11 Steps to the Best Social Media Marketing Campaign

Rebekah Radice

If you have a large number of followers, but you’re not getting the social media engagement you’d like, your focus would be generating more activity. Maybe you’ve joined several Facebook groups but haven’t been active in them. Email 4: Activation. Hubspot uses the announce post tactic quite often. Your offer.

Campaign 143
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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity SMM

What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire. online time is spent on just three activities: social networking, playing games and emailing. Mobile internet activity is different, however, with the dominant share of time (42%) spent on email, and just 11% on social media. 40 percent of U.S.

Research 210
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Social Pros 15 – Marcus Sheridan, The Sales Lion

Convince & Convert

So traffic from Pinterest may not have the same value as traffic from LinkedIn or paid search or organic search. Jay : And you are a big proponent of HubSpot. I know you use HubSpot software. Marcus : HubSpot has never saved any business. HubSpot certainly didn’t save me.

Hubspot 114