agora pulse

DECEMBER 13, 2018

For social media managers this time of year is less about decking the halls with boughs of holly and more about planning for 2019. The social media landscape is changing fast and with tougher KPIs, changing technologies and new techniques, it’s more important than ever to stay ahead of our game. GDPR Seeps Into Social.

Social Media 132

Social Media UGC Adwords Influencer 132

Sprout Social

APRIL 19, 2017

John Wanamaker, a very successful 18th and 19th century merchant, is credited with coining the phrase, “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.”. Social media ROI is no different. However, those questions don’t speak to the true value of social.

Social Media 103

Social Media How To ROI Hashtag 103

Buzz Marketing for Technology

JUNE 17, 2015

I think content personalization is the biggest opportunity into 2016 for B2B Marketers. The CMM also helps you think about the right balance of what Michael Stelzner of Social Media Examiner called nuclear and primary fuel. Here there must be the right balance between paid, owned and earned media.

B2B 100

B2B Adwords ROI Hubspot 100

Buffer Social

NOVEMBER 30, 2016

When I first started out with digital marketing, I was blown away by the sheer amount of online marketing resources and social media classes. The list here includes free online courses in a number of social media-related topics and disciplines. Free Online Courses to Learn and Improve Your Social Media Marketing Skills.

Class 40

Class Skills Social Media Marketing 40

Kikolani

JUNE 18, 2016

Google Analytics and Google Adwords Certifications. Next, you have Jennifer Evans Cario , President of SugarSpun Marketing and Adjunct Professor for Rutgers University’s online Social Media Mini MBA program. The Ultimate Guide to 160+ Business and Digital Marketing Conferences in 2016. Absolutely! In Conclusion.

Adwords 60

Adwords Marketing Training Module 60

Kikolani

MAY 26, 2016

A cross-media study conducted in 2013 found the ROIs of TV, radio, online, newspapers, and magazine ads to be between 60% (for TV) and 130% (for magazines). You’ll be lucky to achieve an ROI of 200% on Google Adwords. Everyone knows the AdWords conversion rate has remained around 2-5% since forever. Recommended Posts.

SMS 87

SMS Marketing ROI API 87

yMarketingMatters

FEBRUARY 28, 2016

With so many social media and digital marketing options now available, it can be overwhelming to know what you should be doing first. Five “Must Have” Tactics for 2016. Consumers Are Social. Being on Social Media is a Must. Consumers Are Social. Being on Social Media is a Must.

Social Media 100

Social Media Marketing Mobile B2B 100