Convince & Convert

NOVEMBER 16, 2015

Retailers can find customers that are posting in-store and immediately address issues. Discovering social content at the venue can help marketers find user-generated content to share, analyze event sentiment, and identify any safety or security threats. Location can make that data actionable.

Data 60

Data Conversation Case Study How To 60

Audiense

MAY 16, 2016

Our aims are to bring brand awareness to those who may not be familiar with what Porsche means as a brand, our heritage, and our motor sport history, along with model launches and other key events in our market. — Porsche Retail Group (@PorscheRetail) September 24, 2015. — Porsche (@Porsche) September 28, 2015.

Strategy 113

Strategy Automotive Campaign Social Media 113

Sprout Social

SEPTEMBER 7, 2021

Despite launching in 2015, Apple’s “Shot on iPhone” campaign continues to delight users by showing off the quality of photos taken with the iPhone camera. This tactic is a favorite of the brewing company, which has a history of hosting sweepstakes for the Fourth of July and major sporting events. Apple’s #ShotOniPhone.

Campaign 136

Campaign Social Media Collaboration Apple 136

Sprout Social

JULY 27, 2021

Since its first (non-celebrity) iteration in 2015, it has snowballed in popularity to become the behemoth it is today. Millions of British and Irish people will tune in six nights a week for an hour or more, with the ferocity and enthusiasm of any sports fan. Pull them for a chat: Joining the conversation online.

Trends 122

Trends Strategy Tips Meme 122