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How to Use Location Data to Decode Customer Conversations

Convince & Convert

Retailers can find customers that are posting in-store and immediately address issues. During major sporting events, user conferences (like Salesforce’s Dreamforce—see how the team used Geofeedia ), store openings, concerts, and more, find the social content that is most relevant to your event and monitor accordingly.

Data 60
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[Interview] Discover The Driving Force Behind Porsche’s Slick Social Strategy

Audiense

Our aims are to bring brand awareness to those who may not be familiar with what Porsche means as a brand, our heritage, and our motor sport history, along with model launches and other key events in our market. — Porsche Retail Group (@PorscheRetail) September 24, 2015. — Porsche (@Porsche) September 28, 2015.

Strategy 113
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Trending Sources

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17 Ways to Get More Views, Engagement, and Shares for Your Facebook Videos

Buffer Social

This post was originally published in 2015 and has been updated with the latest Facebook video tips and information. For example, a fashion retailer in Singapore could set the restrictions such that only female aged 25-35 in Singapore can see the video. Audience restrictions: This allows you to limit who can see your video.

Video 111
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6 lessons and predictions from the best social media campaign ideas of 2021

Sprout Social

Despite launching in 2015, Apple’s “Shot on iPhone” campaign continues to delight users by showing off the quality of photos taken with the iPhone camera. This tactic is a favorite of the brewing company, which has a history of hosting sweepstakes for the Fourth of July and major sporting events. Apple’s #ShotOniPhone.

Campaign 133
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Turning heads with Love Island trends: 5 tips for using pop culture in your social strategy

Sprout Social

Since its first (non-celebrity) iteration in 2015, it has snowballed in popularity to become the behemoth it is today. Millions of British and Irish people will tune in six nights a week for an hour or more, with the ferocity and enthusiasm of any sports fan. Pull them for a chat: Joining the conversation online.

Trends 120
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23 most followed brands on Facebook in 2019

Unmetric

McDonald’s added close to 24 million followers since 2015, a 43% growth in followers with an average of 15K followers added per day! The brand doesn’t just talk about the drink itself but also taps into content centered around sports, adventure, and lifestyle. Target is one of the most successful retail brands on Facebook.

Brands 96
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Where to Find Twitter Trending Topics for your Online Marketing

Devumi

#NBATBT pic.twitter.com/upRHPGEXDY — NBA TV (@NBATV) January 22, 2015 Wait…Kobe scoring 81 points against my Raptors…that wasn’t fun! For a local retailer with one location, well, what’s the point of all this? To give this context, I’ll pretend you’re a sporting goods store in Denver.

Trends 60