Social Media Marketing

JULY 24, 2013

The mobile space continues to dominate: comScore indicates that time spent on Facebook''s mobile platform more than doubled in Q2. Similarly, B2B decision makers use different social networks for different purposes. billion monthly users as of June 30.

Social Media 162

Social Media Flipboard Journal comScore 162

Sprout Social

MAY 10, 2019

According to a 2016 study released by Comscore and YouTube, 35% of the 2,940 respondents selected YouTube as their “one preferred provider,” while just 19% chose TV. 46% of B2B buyers purchase something after watching video. Currently, Smart Insights and Clutch rank YouTube as the 4 th most valuable social channel for B2B marketers.

YouTube 111

YouTube Strategy B2B Marketing 111

Writtent Blog

APRIL 25, 2013

4) By 2013, it is projected that 128 million people in the US will be blog readers. 7) B2B marketers who use blogs generate 67% more leads than those that do not. 10) 33% of B2B companies use blogs. 22) Article posting (79%) and social media excluding blogs (74%) are the most popular tactics for B2B content marketers.

Statistics 111

Statistics Hubspot comScore Sysomos 111

Writtent Blog

JULY 10, 2013

Mark Donovan, SVP of Marketing at ComScore recently stated “this pronounced shift in consumer behavior is simply too large for [companies] to ignore.” Image credit: Watchakarun/freedigitalphotos.net. billion mobile subscribers worldwide, and this figure will reach 7 billion by the end of 2013. Source: comScore ).

Statistics 108

Statistics Mobile comScore Marketing 108

Webbiquity SMM

OCTOBER 8, 2013

Find the answers to those questions and many others here in more than 20 of the best social media marketing guides, strategies, tips and tactics of 2013 thus far. ” How to Effectively Budget Your Social Media Program in 2013 by ClickZ. Can social media help shorten b2b sales cycles?

Social Media 207

Social Media ROI B2B Marketing 207

Webbiquity SMM

FEBRUARY 7, 2012

How are B2B marketers using social media differently from their B2C counterparts? Dan Nelms dives into a Comscore report which found that although Facebook engagement is increasing (the average time spent on the site per user per month increased from 4.6 ” B2B Marketing Research and Statistics. hours to 6.3 for the year).

Statistics 190

Statistics Research Social Media B2B 190