Sprout Social

JUNE 17, 2019

Embrace authenticity. How important is authenticity on social media? A great personal brand is one that is authentic and intrinsically connected to who you are as a person. By setting an example of transparency, CEOs can lead the charge in empowering their employees to share and advocate authentically for the brand on social.

Trends 111

Trends Social Media Brands Authentication 111

Social Media Strategies Summit

APRIL 22, 2019

This is a trend that has been moving in a consistently upward direction since 2013. They’ve been used not only as a quick feedback tool but also as to support engagement and build authentic conversations. It will be important to invest in transparency, community building and creating personalized interactions. Looking for more?!

Trends 142

Trends Social Media Instagram Influencer 142

Socialmedia.biz

FEBRUARY 25, 2019

Whether you’re a close-knit, community-focused, small business or a multinational conglomerate, social media plays an important role in how people perceive, discover and engage with your brand. Kmart went overboard with template-responses: In 2013, Kmart, the American department store chain announced that their doors will open at 6 a.m.

Social Media 103

Social Media Brands Template Templates 103

Rebekah Radice

AUGUST 10, 2015

Use it to promote your products, share what’s happening within your business and talk about upcoming events. I recently changed mine to promote an upcoming Facebook webinar. Include links to webinars, videos, upcoming events you’re hosting, and in-depth information about you, your product and/or service.

Engagement 131

Engagement Tips Facebook Nielsen 131

Hootsuite

JULY 7, 2020

Social media and activism have been inseparable since the 2010 Arab Spring demonstrations and since 2013, when the #BlackLivesMatter hashtag was used for the first time. If you use a social media scheduler, you’ll want to unschedule upcoming posts. The Black community is hurting. Review your social calendar. Be specific.

Hashtag 145

Hashtag Activities Social Media Retail 145

Kikolani

SEPTEMBER 17, 2013

Form y new upcoming project Christian Book Blogger that launches on Sept 2nd, I have already accumulated 1800 Twitter followers, 115 Facebook page ‘likes’ and 70+ email subscribers, using this exact strategy. For 49 more content marketing statistics from 2013 check here: [link].

Tips 168

Tips Influencer Blogger LinkedIn 168

Convince & Convert

JUNE 23, 2010

If you can begin a crowdsourcing initiative in 2010, and that contributor purchases a new Ford in 2013 because she has accrued a “Digital Down Payment” along the way due to her consistent and quality participation, is that not ultimate control of the consumer’s purchasing habits? Success with the crowd lies in authenticity.

Crowdsourcing 122

Crowdsourcing Social Media Strategy Construction 122