Convince & Convert

SEPTEMBER 1, 2015

Over the years, Convince & Convert has continued to refine its social media strategy process. Here’s one iteration, presented as a keynote speech to ESTO (Educational Seminar for Travel Organizations) in the fall of 2012. Social Media Strategy in 8 Steps (Summary). highlight to tweet).

Social Media 60

Social Media Strategy How To Marketing 60

Firebelly

MAY 17, 2012

Speaking engagements, seminars and business development at redwall. We have some aggressive growth plans for the remainder of 2012. Social marketing is focused on people; social media is only focused on tools with or without people. What’s next – once you get the book done?

Social Capital 196

Social Capital Journal Energy Campaign 196

The Way of the Web

NOVEMBER 25, 2011

I’m pleased to say that I’ll be one of the speakers at Torque Social , which is a new social media event dedicated to the motorcycle industry.

Eventful 41

Eventful Social Media Hotels Forums 41

ProBlogger

MAY 3, 2012

Whether you’re considering buying ad space , using email marketing , social media promotions , or even creating a physical promotional freebie to give away (which we’ll cover on ProBlogger later today), you need to advocate strongly for your product, all the way. Still, buyers in 2012 remain wary.

Products 38

Products Diagrams Badge Buy 38

Webbiquity SMM

NOVEMBER 12, 2013

As the use of social media in marketing has become ubiquitous, marketers have turned their attention to making the use of business social media more sophisticated and strategic. How can marketers help their organizations move from “social media marketing” to “social business”?

Statistics 226

Statistics Social Media B2B Journal 226