Remove influence
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How the “Disrupted Generation” Responds to Marketing

Convince & Convert

This trend is already evident in early studies: 60% of iGen expects relevant advertisements and 46% prefer funny advertisements. We noted that an acceptable bypass into iGen’s circle of trust is to leverage influencers that already have access to iGen’s touch points. About the Stefan Pollack: Follow @stefanpollack.

Marketing 157
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From Side Project to Sustainable Business … Using Social Media

ProBlogger

Over the last 18 months I’ve built two profitable businesses with the help of social media. I had been working online since 2001 and by 2008 was confident I’d accumulated enough skills and experience that finding work wouldn’t be a problem. Build a social network with purpose. I still do this occasionally today.

Project 45
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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity SMM

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. Stacey is flat-out awesome: Social Media Manager for Vocus/PRWeb as well as serving her country as a U.S.

Twitter 257
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Inbound Marketing vs. Content Marketing – What’s the Difference?

Writtent Blog

A typical inbound marketing strategy may include content creation and distribution, via blogging, social media and email marketing, in order to generate, nurture, and close leads. However, for the sake of any purists reading, Pulizzi himself coined the term in around 2001, to describe the increasing phenomenon.

Marketing 109
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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

Think instead about social media traffic, good content, a cleanly coded website, slow progressive growth, and your site’s authority. How Social Media Affects Content Relevance in Search : Why is social media so important? Breadcrumbs, navigation, and related pages are a great way to start.

Marketing 264
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40 Core Philosophies From the Most Famous Marketers in History

Buffer Social

Although the discipline of marketing only emerged in the 1900s, it builds on a foundation of sales, advertising, copywriting and relationship-building that is much older. I see what we do on social media as the appetizer,” Khloe Kardashian told the New York Times. That’s the best kind of advertising in the world.”