July, 2011

The Social Media Incubator

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How To Use Facebook Video Chat with Skype

The Social Media Incubator

Here are a few easy steps to help you video chat with your friends on Facebook through Skype: Go to [link]. Click “get started” button. Download what it tells you to do so. If the download fails, try it one more time and it will ask you to run the download. Do so. Then when it is finished downloading you can open an instant message window to the person you wish to call and the icon will appear at the top of the instant message screen.

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Is Google+ the Next Big Social Media Site for Business?

The Social Media Incubator

Google+ is getting a lot of attention right now due to the “rivalry&# between Google and Facebook, which is heavily partnered with Microsoft. Social Media Strategist Caroline Melberg feels that the site will be beneficial at some point in the future, but it might take some time. “I think it is a bit too early for most businesses to jump into Google+ as the jury is still out on how participation will ramp up, but if it happens like I think it will, Google+ will become the first real social

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Getting Real With Your Facebook Audience

The Social Media Incubator

A common misconception about social networking sites is the idea that they exist in a virtual playground. Sure, they are entertainment, but some individuals question whether or not they are a tool for businesses. More specifically, many business owners are concerned that the average Facebook user is not typically part of their target audience. Others even stereotype avid online users as apathetic about reality and label them as being cut-off from actual relationships, or anti-social.

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Would You Hire a Hacker?

The Social Media Incubator

Does hacking generally have a negative or positive connotation? According to an article from PCmag.com , there are quite a few top companies that have given legitimate jobs to hackers – including Apple, Google and Microsoft. While you might be thinking that hacking can be considered as “cyber crime ,&# try looking at it from a business standpoint.

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The Value of Transparency through Social Media

The Social Media Incubator

Openness with clients and customers on the web is must for brands, according to Jamie Pappas of Information Week. Last week Pappas posted an article that discussed the average consumer’s need for honesty from companies and their brands. “As consumers investing in these products and services, we demand that businesses be honest with us about their features and functions, as well as potential pitfalls,&# wrote Pappas.

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7 Reasons WordPress Rocks for Blogs

The Social Media Incubator

Did you hear about the Blogger shut-down in May that left thousands of businesses without their blogs for several days? That’s not good news; after all, what are bloggers to do without access to their blogs? There are many blogging platforms in the blogosphere, the difficulty can be in knowing which one will work best for you, and will meet your blogging goals.

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Has Google Gone into the Photography Business?

The Social Media Incubator

The old saying, “a picture is worth 1,000 words” has new appeal as social media sites such as Facebook and Twitter have made recent moves to make photography and photo sharing a much larger part of their offerings. Now, Google is jumping on the bandwagon with the new Business Photos from Google. In conjunction with Google Maps, you can now highlight your business by signing up to have it photographed by a Google photographer.

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