Jeff Esposito

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What do you suck at?

Jeff Esposito

Heck, it is the reason 90% of people are on a social network – to tell the world how awesome they (or their company) are. One thing that is helping me improve this is thinking of formulas like sports stats. It is easy to write a blog or article on things you are good at. It also goes to show you how immodest some folks are.

Sports 52
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You can’t do THAT on Facebook, social media champs and Twitter punishment

Jeff Esposito

Well that all changed when the city of Gloucester suspended five from sports. We’re So Quick to Crown Social-Media Successes That We Forget What They’re Actually Based On – this article takes a look at social media and successes in the space.

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Nike gets it right with NFL uniform launch

Jeff Esposito

More importantly, I was hooked and ready to tune in for the reveal on my social networks for information and imagery to trickle out over the course of the day. First came the fan apparel then came the on-field gear capped off with a player who endorsed Nike from each team donning the new gear.

Apparel 43
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Some PR resolutions for 2011

Jeff Esposito

Meet your Network – Show of hands, how many of you have met at least 1/10 of your social network in real life? Maybe I am just naïve or worked in sports for too long, but I firmly believe in the saying that you play for the name on the crest not the name on the back. While it may be tough to do, IRL meetings important.

Meeting 32
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Drawing Inspiration from Party Poker’s Road to Old Trafford Success

Jeff Esposito

How social media contributed to the tournament’s online buzz. For those who want to market their sports or gaming events, social networking sites are the best online platforms to consider. You can target almost 1.73 billion active users, based on eMarketer ’s latest statistics.

Hotels 39