Akamai Marketing

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The Cost of a Tribe

Akamai Marketing

Tweet “Just Do A Social Media Advocacy Campaign” In social media and in other areas, we’ve been seeing a big surge in “advocacy” and “crowdsourcing.” Gamers and social media sites have figured out a lot about our motivations over the years. social media'

Cost 161
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Does it matter who follows you on Twitter or Facebook?

Akamai Marketing

And its easy for people to feel turned off when people or THEY support ignore them , that’s when your social media presence can become a liability. I recently listened to a webinar by Guy Kawasaki – do you know that guy responds to all of his @mentions? Test it out.

Klout 221
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Book Review Wednesday: Wikibrands: Reinventing your company in.

Akamai Marketing

There are so many layers to this topic that entire (worthy) books have been written on social media philosophy, content creation or audience engagement. With all the dynamics elements to creating a successful social media presence, its sometimes hard to know where to start or even what books are worth the time investment.

Review 142