Mindjumpers

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Use of Social Media to Inspiration for All Businesses

Mindjumpers

Here, Laurel is referring to how important it is to listen to what is being said about you and your company out there, because this can provide insight into which content that is meaningful and appropriate for your audience. . Here, we will share some of her advice with you: Listen to your audience – and personalize.

Airlines 232
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Four Metrics for Measuring Social ROI

Mindjumpers

Using Google Analytics to track down the number of users who, referred by social media channels, visited the brand’s official website, will outline which channels are beneficial as traffic boosters that have the potential of leading to increased sales. but a deeper analysis will provide marketers with more valuable business insights.

ROI 245
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What To Include In a Social Media Policy

Mindjumpers

. - Taking Responsibility : As mentioned above, employees represent their company at all times and so should be respectful to other colleagues and not write anything that should put their company’s reputation at risk. They should not be disclosing anything that is confidential or proprietary. This includes using company logos/trademarks.

Policies 235
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The Social Media Policy – not just for the big players

Mindjumpers

. - Taking Responsibility : As mentioned above, employees represent their company at all times and so should be respectful to other colleagues and not write anything that should put their company’s reputation at risk. They should not be disclosing anything that is confidential or proprietary. This includes using company logos/trademarks.

Policies 230