The Social Media Incubator

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High Quality Content: What It Is & Why Your Website Needs It

The Social Media Incubator

You’ve likely heard people refer to “high quality content” online. This phrase is typically used in reference to website content, and you’ll often hear people say that if you want to rank high in Google’s search index, then you need to produce high quality content. But what does that mean?

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The Basics of Intellectual Property

The Social Media Incubator

In some circumstances, it might be wholly permissible to refer to a company or a product or service in a review, blog post, or status posting. However, it is not permissible to use the trademarks of others to imply an endorsement or affiliation of any kind.

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Why Social Media Marketing for Business Isn’t Optional Any More

The Social Media Incubator

Pinterest referrals spend 70 percent more money than visitors referred from non-social channels. Instagram had more than 724 percent increase in daily mobile visitors last year. Over 80 percent of pins on Pinterest are repins. Pinterest pins with prices get 36 percent more likes than pins without.

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Are You Accepting New Clients? How Referral Key Stacks Up Against LinkedIn for Professional Business Networking, Part II

The Social Media Incubator

A true “referral” network, in our opinion, would contain business people you know and would trust to refer within your network. Use the “Introductions” feature to your advantage to refer people within your network and to receive referrals to business people who can help your company grow.

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Relevance, Redefined by Social Media

The Social Media Incubator

When they referred to all military personnel as “soldiers&# in their Facebook post, one person took offense and let them know in a post on their wall that “soldiers&# were applicable only to the Army. On Memorial Day, they asked their Facebook community to post thank-you messages for military veterans and service-members.

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Are You Accepting New Clients? How Referral Key Stacks Up Against LinkedIn for Professional Business Networking, Part I

The Social Media Incubator

A true “referral” network, in our opinion, would contain business people you know and would trust to refer within your network. Use the “Introductions” feature to your advantage to refer people within your network and to receive referrals to business people who can help your company grow.

LinkedIn 111
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Social Media Content: Create or Curate

The Social Media Incubator

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