Small Business Mavericks

MARCH 3, 2011

Here’s a unique concept in publishing. I’m assuming this novelist got a good response in Croatia because his novel is now going to be published in print. But what if it had been published in English on Facebook? But the Internet offers novelists and publishers a new tool for marketing and publishing.

Case Study 79

Case Study Press Release Marketing Small Business 79

Small Business Mavericks

APRIL 29, 2011

Rewrite it so that it isn’t duplicate content and distribute it to a few publishers around the Web to see if someone wants it. Sometimes you can turn a popular blog post into an article. There are many ways to revamp and repurpose old content.

Content 156

Content Hubpages Case Study Press Release 156

Small Business Mavericks

APRIL 7, 2011

Perhaps EzineArticles is saying it won’t publish articles that exceed a certain percentage of keyword density because it wants to control spam in its directory. I understand all the other guidelines and agree with them. But this guideline sends a signal that keyword density is important.

Small Business 156

Small Business Directory Guidelines Case Study 156

Small Business Mavericks

APRIL 17, 2011

These include forums, blogs, community websites where industry news can be published, wikis, etc. It means this: That you set up Web properties beyond your own business website that give other people a platform as well. The key is not to tell you what you should be doing, but to give you license to use your imagination.

Company 142

Company Wiki Case Study Press Release 142

Small Business Mavericks

FEBRUARY 23, 2011

It means you update your website on a periodic basis, you engage with customers through social media, you write articles and publish them online. Proactive online reputation management is staying active. In effect, you always have something going on.

Reputation 156

Reputation Case Study Press Release Small Business 156

Small Business Mavericks

FEBRUARY 16, 2011

Anyone who has used Twitter knows that it can lead to some additional traffic if you publish a click-generating tweet. But what is even more interesting is the power of a retweet or a third party tweet as it relates to SEO and traffic.

Case Study 79

Case Study Press Release Small Business SEO 79

Small Business Mavericks

FEBRUARY 26, 2011

I really like this paragraph from Wired Magazine’s article on the topic: While it’s too early to tell how effective the change will be, the mere fact that it’s still too early to tell means the change isn’t nearly radical enough to represent a real reset of the economics of publishing on the net. Indeed, did Google go far enough?

Google 150

Google Content Case Study Press Release 150

Small Business Mavericks

FEBRUARY 2, 2011

Are You Overusing Jargon In Your Press Releases? The following story was published four minutes after this blog post of mine was published: [link] It does confirm what you just said. Had I read Amit Singhal’s own blog post, published the day before , I’d have known that. That’s a bold claim.

Google 79

Google Press Release Case Study Small Business 79

Small Business Mavericks

FEBRUARY 14, 2011

The New York Times published a story on Saturday about huge retailer J.C. – The New York Times published a story on Saturday about huge retailer J.C. Facebook Changes Page Layout Features » Is SearchDex A Scapegoat? Penney getting caught buying links. You can leave a response , or trackback from your own site.

Small Business 79

Small Business Case Study Retail Press Release 79

Small Business Mavericks

FEBRUARY 5, 2011

All too often businesses work hard to get their website operationally right, then publish their site live to the Internet and wonder why they don’t have any visitors at all to start with. SEO, for example, should be included in your website’s design (so too should social media marketing for that matter).

Marketing 114

Marketing Small Business Case Study SEO 114

Small Business Mavericks

APRIL 11, 2011

Publishing Only Other People’s Stuff – I see blogs with auto-generated content and think, “Do you really think that’s going to work?&# Having a separate page for each widget is not going to help you rank for widgets. Linking To Popular Websites – Even if those sites are in your niche. It doesn’t.

SEO 93

SEO Widget NoFollow Case Study 93

Small Business Mavericks

MARCH 2, 2011

In other words, you can’t publish an article under your real name at EzineArticles and under an alias somewhere else. If this changes to ensure that your articles can only be published at EzineArticles and nowhere else, then that could effectively kill article marketing as it has been practiced in the past.)

Small Business 164

Small Business Google Directory Hubpages 164