Social Media Strategery

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Reverse Mentoring is All About Screwing in the Lightbulb before.

Social Media Strategery

We needed to identify a way to make social media relevant across dozens of skillsets, markets, and teams across the firm. What we found out was that senior leadership in the firm is often so focused on their market or area of expertise that they seldom get a chance to sit around the table with their peers to brainstorm.

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Here's Your Chance to Shine: Government 2.0 Expo and Showcase.

Social Media Strategery

That’s great marketing-speak, but bottom line, what’s in it for me? Powered by Wordpress. These examples can be found at the state, local, federal, international, departmental, and agency levels. We’re looking forward to being surprised, both at the scope and nature of the proposals we receive. Fresh News Theme by

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Sports Can Learn a Few Things From Gov 2.0

Social Media Strategery

Fri, Oct 9, 2009 Government 2.0 “Dear [fill in your favorite sports team], You may think of me as a fan or as a ticket-holder now, but if you give me the chance, I’d gladly be a marketing specialist, brand ambassador, web developer, community organizer and data cruncher. Powered by Wordpress. Fresh News Theme by

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“I want a Twitter for All the Various Parts of the Government”

Social Media Strategery

If that means getting every Government agency department and agency tweeting, that’s ok by me, as long as they’re doing it to be helpful and not to check a box, or to market themselves, or to help someone leave behind some sort of legacy. Powered by Wordpress. Use social media but remember why you’re using it.

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Taking Gov 2.0 to the Ballpark

Social Media Strategery

The sports community is a very insulated community – teams and leagues generally look inside the sports industry to hire their communications and marketing professionals, but maybe they should take a look at the Government 2.0 Powered by Wordpress. industry to find that next pool of communications talent and innovation.

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Identify the Right People to Manage Your Social Media Initiatives.

Social Media Strategery

Not whether that’s the Chief Marketing Officer or the Director of Public Affairs or the Community Relations Lead, but actual names of people. The best person right now might be Joe over in Marketing, but what if Joe leaves the organization? Social media must be a part of your total integrated marketing. The Whole. :

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Gov 2.0 – We Need to Get Past the Honeymoon Stage of Our Relationship

Social Media Strategery

Behind the firewall, the government is using things like MediaWiki and WordPress to power the Intelligence Community’s wiki and blogging platform. Behind the firewall, the government is using things like MediaWiki and WordPress to power the Intelligence Community’s wiki and blogging platform. Powered by Wordpress.

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