Small Business Mavericks

MARCH 29, 2013

Amazon recently announced the company has acquired social networking site Goodreads , a site for readers and book lovers. I think there are several ways this acquisition could make marketing better for authors, and particularly for authors who are small business owners. The folks at Goodreads are excited about the idea.

Social Networking 79

Social Networking Small Business Sites Publishing 79

Small Business Mavericks

AUGUST 3, 2015

Your content marketing strategy should consist of six timeless principles that will keep visitors coming back to your site again and again and lead those visitors to do business with you through a series of steps called your sales funnel. Here are the six timeless principles for effective content marketing. It can’t hurt.

Content 70

Content Marketing Engineering Meeting 70

Small Business Mavericks

JULY 3, 2011

It’s important, as a small business, to have a content marketing strategy. A better strategy is to plan your content marketing so that all levels of your content work together for the good of your customers and your company. Will you engage in social networking ? Will you utilize article marketing ?

Content 164

Content Marketing Small Business Newsletter 164

Small Business Mavericks

JULY 22, 2015

Do you know what the most effective Internet marketing is? ” Or someone might ask, “Which Internet marketing tactic gets the most results?” The most effective Internet marketing is the set of tactics that support a strategy customized for your particular business. Internet Marketing is Content Marketing.

Marketing 70

Marketing Survey Newsletter Engineering 70

Small Business Mavericks

AUGUST 15, 2012

E-mail marketing is still one of the most effective marketing strategies online. It is even more effective if you marry your e-mail marketing with your social media marketing and drive new traffic to your newsletter landing page. Drive traffic to your newsletter opt-in page with your social media accounts.

Social Media 105

Social Media Newsletter Social Networking Issues 105

Small Business Mavericks

APRIL 21, 2011

Marketing today is a far cry different than it was in 1950, or 1980, or even in 2000. It’s the best search engine marketing money can buy. Article marketing – Article marketing is not dead. Social bookmarking – Bookmark and share all of your content at two or three social bookmarking sites daily.

Small Business 161

Small Business Press Release Social Bookmarking How To 161

Small Business Mavericks

OCTOBER 4, 2013

Facebook is not just a social networking site for individuals. Facebook pages are powerful marketing tools because they are public and easily sharable. Facebook Insights is an analytics component to all business pages that allows you to see which of your published content is most engaging. Facebook is good for business.

Facebook 98

Facebook Analytics Social Networking Publishing 98