Remove Marketing Remove Nielsen Remove Social Media Management Remove White Paper
article thumbnail

2012 Social Marketing & New Media Predictions [White Paper]

Mindjumpers

We saw an expansion of social media and integration of it in every sphere of our lives. It became an integral part of all marketing, communication agendas and therefore there is an innate need to understand what lies ahead in future. The Role of Big Data in (Social) Marketing. Top Challenges for (Social) Marketers.

Nielsen 180
article thumbnail

5 Alternatives to LinkedIn Elevate for Superior Employee Advocacy

Socialmedia.biz

That’s a content distribution opportunity that B2B marketers should not overlook. What’s more, 83% of people trust recommendations from friends and family more than any other form of advertising, according to Nielsen. The emphasis here is on improving communications between employees and company management.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Alternatives to LinkedIn Elevate for Superior Employee Advocacy

Socialmedia.biz

That’s a content distribution opportunity that B2B marketers should not overlook. What’s more, 83% of people trust recommendations from friends and family more than any other form of advertising, according to Nielsen. You can create a content library where you add blog posts, job listings, white papers, press releases, etc.

article thumbnail

B2B Employee Advocacy Best Practices

Oktopost

It can take months for a B2B marketing team to build up a company’s presence and credibility online. This is exactly why employee advocacy is so powerful: your team is the key to unlocking the true potential of social media marketing. Why Employee Advocacy Matters for B2B. Building Trust.

B2B 144