Sprout Social

MARCH 8, 2017

If you hang around a social media marketer long enough, you’re bound to hear the term social media influencers tossed around in conversation. Social media influencers are the bread and butter to marketing strategies and help brands build valuable relationships on social media platforms.

Influencer 111

Influencer Social Media How To SEO 111

Mindjumpers

AUGUST 1, 2012

Since then, it has become one of the leading social media management platforms counting clients in the league of Spotify and Virgin. Big Data that can only be assumed to help fire up Google’s other products and campaign tools in the fight for the ad marketing gold. The future of social media management platforms.

Social Media Management 220

Social Media Management Platform Social Media Nielsen 220

Socialmedia.biz

JULY 23, 2017

That’s a content distribution opportunity that B2B marketers should not overlook. What’s more, 83% of people trust recommendations from friends and family more than any other form of advertising, according to Nielsen. The emphasis here is on improving communications between employees and company management.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Socialmedia.biz

JULY 23, 2017

That’s a content distribution opportunity that B2B marketers should not overlook. What’s more, 83% of people trust recommendations from friends and family more than any other form of advertising, according to Nielsen. This sentiment can help promote a sense of cohesive culture and increase performance.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Sprout Social

AUGUST 2, 2016

Not only that, but hashtags tend to be great marketing resources. Once you’re easier to discover, you’re likely to see higher social media traffic. In fact, Nielsen discovered 92% of consumers trust brand advocates over businesses. Have better grasp of social media trends. This was hilarious!

Hashtag 40

Hashtag How To Nielsen Social Networking 40

Mindjumpers

JANUARY 6, 2012

Yet an average of just 43% said they had a formalized strategy roadmap that addresses how social will meet specific business goals. Jonas Klit Nielsen of agency MINDJUMPERS reiterated, “Brands don’t invest enough in strategy, and haven’t determined business goals.” A Strategy for Managing Social Media Proliferation.

Social Media Management 201

Social Media Management Report Social Media Nielsen 201

Razor Social

MAY 15, 2019

If you are building out an influencer program, or already have one in place, and you are working (or intend to) work with social media influencers, you need to read this guide. There’s a very good reason why Google trends shows massive growth in search traffic for influencer marketing. What can social media influencers deliver?

Influencer 104

Influencer Social Media How To Campaign 104

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three.

Social Media 155

Social Media Radian6 Strategy SM2 155

Mindjumpers

DECEMBER 14, 2011

We saw an expansion of social media and integration of it in every sphere of our lives. It became an integral part of all marketing, communication agendas and therefore there is an innate need to understand what lies ahead in future. The Role of Big Data in (Social) Marketing. Top Challenges for (Social) Marketers.

Nielsen 180

Nielsen Marketing Mobile Consultant 180

Oktopost

JUNE 9, 2020

It can take months for a B2B marketing team to build up a company’s presence and credibility online. This is exactly why employee advocacy is so powerful: your team is the key to unlocking the true potential of social media marketing. Why Employee Advocacy Matters for B2B. Building Trust.

B2B 144

B2B Survey ROI Metrics 144

Webbiquity SMM

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Adoption soared.

Social Media 198

Social Media Tools Tips ROI 198

Webbiquity SMM

JANUARY 24, 2012

And for those laggard firms still resisting social media, recent changes by Google now make it all but imperative. Of course, there’s no single cookie-cutter approach to social media marketing that works for every enterprise. Social Media Marketing Tips and Tactics.

Social Media 190

Social Media Tips ROI Nielsen 190

Hootsuite

OCTOBER 15, 2020

But social media marketers can practice it, too. Several social platforms have made recent accessibility updates. Marketers should view staying informed about these updates as a responsibility. Social media accessibility isn’t technically required under Web Content and Accessibility Guideline’s 2.1

Social Media 145

Social Media Tips Guidelines Hashtag 145

Buffer Social

OCTOBER 4, 2016

And as Instagram has grown over recent years, that’s left many business owners and marketers with one very clear and important question: How can we use Instagram for business? When using any marketing channel, it’s important to have goals you want to achieve. higher than Nielsen’s norms for online advertising.

Instagram 111

Instagram Tips Real Estate Hashtag 111

Viper Chill

NOVEMBER 11, 2011

Though the title of this blog is ‘viral marketing’, regular readers will know that it’s far from being the only thing I talk about. I guessed that would have declined a lot since the rise of the internet, but Nielsen research from last year states the figure is currently at 4 and a half hours. They’re awesome.

Products 84

Products Skills Research Case Study 84