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10 BtoB Marketers Predictions for 2010

Buzz Marketing for Technology

Around this time last year I wrote about some Predictions for 2009 and while I would say 8 out of 10 have already materialized and the other 2 are on their way, it has become clear that this year was the year we past the point of no return on Social Media. Social is a process that has the power to transform your entire organization.

Marketing 217
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5 Social Marketing Stories You Need To Read This Week

Firebelly

Digitalia | Indianapolis Social Media Marketing « Social Media Bootcamp: Facebook For Business | Main | The New Dork - Entrepreneur State of Mind » March 05, 2010 5 Social Marketing Stories You Need To Read This Week Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader.

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Need to Fundraise? Stick With What Works!

SocialFish

The use of social capital builds trust and makes strangers more willing to donate for a worthy cause. Make use of your organization’s social media platforms to spread the word to as many people as possible. Use mobile bidding, to expand your audience and create an opportunity for new donors to support your projects.

Delicious 130
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Need to Fundraise? Stick With What Works!

SocialFish

The use of social capital builds trust and makes strangers more willing to donate for a worthy cause. Make use of your organization’s social media platforms to spread the word to as many people as possible. Use mobile bidding, to expand your audience and create an opportunity for new donors to support your projects.

Delicious 130
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Brand strategy: What it is and how to create a strong framework

Sprout Social

Target’s bright red aisles, Best Buy’s polo-clad staffers, Jimmy John’s freaky-fast sandwiches—all vital parts of a greater brand marketing strategy that rely on customers coming into stores. It’s not a storefront, it’s their social strategy. Audiences experience brands primarily through social media. Visual content.

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Twitter versus Plurk: Not Even in the Same League

Techipedia: Tamar Weinberg

On the other hand, Plurk is really new, and thus, Twitter wins on followers (and the fact that mobile access — via SMS — totally owns), so the Plurk discussions (for now) are at a minimum. and social media sphere. I feel that my Twitter usage is drastically different. They both have their places in the web 2.0

Twitter 199
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Market research is as important to most companies as the payroll department. Surveying, physical and online focus groups and opinion polling are still the primary tactics companies depend upon for market prediction and go to market strategy. Yet, it seems to be a stagnant mode of gathering feedback.